Digital Marketing Officer

at  Hays

YOUR NEW COMPANY

A global top 20 university based in Newtown. Our client is looking for a Digital Marketing Specialist to join their team at their Newtown Campus.
This role would be perfect for someone with 2-4 years’ experience who is proficient in Google Ads as this is the primary focus of the position.

• Design and compile standard reports, drawing data from Google Adwords, SEO reporting tools, Mailchimp, and other marketing software.
• Prepares data for inclusion in quarterly reports e.g. performance of Adwords campaigns.
• Utilise technical and analytical skills to optimise CCE’s digital marketing channels, including overseeing social media, Google
• Adwords and SEO accounts.
• Prepare solutions to improve on metrics, optimise digital media opportunities and respond to agile requirements of the business.
• Prepare marketing collateral that is innovative, targeted, high quality and aligned to brand guidelines.
• Ensure that all work aligns with the objectives and strategy of the CCE Marketing Plan
• Provide administrative support to marketing and communication activities and events that enhance the brand awareness and revenue of the organisation.
• Monitor and analyse results of marketing campaigns and communication activities that support the wider CCE marketing strategy, align to sales objectives and meet key performance indicators.
• Prepare Facebook campaigns and monitor their performance.