Digital Marketing Specialist

at  YourPrime Recruitment

Birmingham, England, United Kingdom -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate23 Sep, 2024GBP 60000 Annual24 Jun, 20245 year(s) or aboveSeo,Communication Skills,B2B,Marketing Strategy,Analytics,SmeNoNo
Add to Wishlist Apply All Jobs
Required Visa Status:
CitizenGC
US CitizenStudent Visa
H1BCPT
OPTH4 Spouse of H1B
GC Green Card
Employment Type:
Full TimePart Time
PermanentIndependent - 1099
Contract – W2C2H Independent
C2H W2Contract – Corp 2 Corp
Contract to Hire – Corp 2 Corp

Description:

DIGITAL MARKETING EXPERT (B2B SAAS) – POSITION SUMMARY:

The company is in search of a dedicated and self-motivated Mid-Level Marketing Expert to join their dynamic team. The ideal candidate will be highly organized, excel in autonomous settings, and possess a strong understanding of the construction SME market. Reporting directly to the CEO and collaborating with senior management, the successful candidate will play a crucial role in devising and implementing smart marketing tactics with a focus on low acquisition costs and comprehensive analytics to drive growth.

DIGITAL MARKETING EXPERT (B2B SAAS) – QUALIFICATIONS:

  • At least five years of marketing experience within a B2B SaaS business.
  • A proven track record in sales targeting the construction industry or related sectors SME sized customers.
  • A strong understanding of the construction SME market.
  • Comprehensive knowledge of SEO/PPC and a history of enhancing web rankings.
  • Proficiency in HubSpot CRM system.
  • An ability to manage multiple priorities efficiently.
  • A history of developing successful in-house marketing campaigns.
  • Strong decision-making capabilities with meticulous attention to detail and communication skills.
  • Confidence in presenting ideas at the Senior Management level.
  • Expertise in utilizing analytics to drive marketing strategy and optimize performance.

Responsibilities:

  • Formulate and execute inventive marketing strategies to boost lead generation, customer conversion, and client retention.
  • Develop and implement cost-effective acquisition strategies.
  • Enhance SEO rankings and web traffic through optimized content.
  • Maintain the currency and accuracy of the company website.
  • Lead marketing communications and serve as the primary copywriter.
  • Build and sustain positive relationships to bolster the partnership strategy.
  • Guarantee legal compliance and accuracy in all marketing materials.
  • Set marketing metrics, collect data, and report on the performance of campaigns, focusing on analytics to optimize strategies.


REQUIREMENT SUMMARY

Min:5.0Max:10.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Communications, Marketing

Graduate

Proficient

1

Birmingham, United Kingdom