Digital Marketing Specialist
at YourPrime Recruitment
Birmingham, England, United Kingdom -
Start Date | Expiry Date | Salary | Posted On | Experience | Skills | Telecommute | Sponsor Visa |
---|---|---|---|---|---|---|---|
Immediate | 23 Sep, 2024 | GBP 60000 Annual | 24 Jun, 2024 | 5 year(s) or above | Seo,Communication Skills,B2B,Marketing Strategy,Analytics,Sme | No | No |
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Description:
DIGITAL MARKETING EXPERT (B2B SAAS) – POSITION SUMMARY:
The company is in search of a dedicated and self-motivated Mid-Level Marketing Expert to join their dynamic team. The ideal candidate will be highly organized, excel in autonomous settings, and possess a strong understanding of the construction SME market. Reporting directly to the CEO and collaborating with senior management, the successful candidate will play a crucial role in devising and implementing smart marketing tactics with a focus on low acquisition costs and comprehensive analytics to drive growth.
DIGITAL MARKETING EXPERT (B2B SAAS) – QUALIFICATIONS:
- At least five years of marketing experience within a B2B SaaS business.
- A proven track record in sales targeting the construction industry or related sectors SME sized customers.
- A strong understanding of the construction SME market.
- Comprehensive knowledge of SEO/PPC and a history of enhancing web rankings.
- Proficiency in HubSpot CRM system.
- An ability to manage multiple priorities efficiently.
- A history of developing successful in-house marketing campaigns.
- Strong decision-making capabilities with meticulous attention to detail and communication skills.
- Confidence in presenting ideas at the Senior Management level.
- Expertise in utilizing analytics to drive marketing strategy and optimize performance.
Responsibilities:
- Formulate and execute inventive marketing strategies to boost lead generation, customer conversion, and client retention.
- Develop and implement cost-effective acquisition strategies.
- Enhance SEO rankings and web traffic through optimized content.
- Maintain the currency and accuracy of the company website.
- Lead marketing communications and serve as the primary copywriter.
- Build and sustain positive relationships to bolster the partnership strategy.
- Guarantee legal compliance and accuracy in all marketing materials.
- Set marketing metrics, collect data, and report on the performance of campaigns, focusing on analytics to optimize strategies.
REQUIREMENT SUMMARY
Min:5.0Max:10.0 year(s)
Marketing/Advertising/Sales
Marketing / Advertising / MR / PR
Communications, Marketing
Graduate
Proficient
1
Birmingham, United Kingdom