Digital Tracking Specialist (all genders)

at  Delivery Hero

About the opportunity
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As a domain expert with app&web tracking, data analytics and tag manager know-how, you will join our central marketing team in Berlin, and you will be one of the key players in our data-driven marketing team.

• You will own multiple Delivery Hero brands’ website and app tracking & analytics for marketing campaigns.
• You will implement, configure, manage, monitor and debug our Google Analytics GA4 & Adjust accounts.
• You will create and implement tracking plans to capture relevant user behavior data (new events, new parameters) for Google Analytics 4 and Adjust.
• You will perform regular data quality checks to ensure that tracking is working properly.
• You will query GA4 data in BQ and analyze it via Reporting/Dashboarding tools (e.g. DataStudio/Looker).
• You will coordinate projects across product, marketing and BI teams, manage stakeholder interests and provide ongoing feedback.
• You will partner with stakeholders to identify dependencies, bottlenecks, blockers and ensure the execution of a well-coordinated project plan.
• You will become the main point of contact for any tracking-related questions.
• You will document and share tracking knowledge across various departments.

What you need to be successful
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You have successfully completed studies in engineering, data analytics, business, mathematics, statistics or a related course.

• You have at least 3+, ideally 5 years of professional experience with:
• Google Analytics 4
• Adjust (or Appsflyer)
• Google Tag Manager
• Big Query
• You have experience with cookie consent management.
• You are excellent at identifying patterns and outliers in the data and generate insights out of it.
• You have experience with app tracking and MMPs such as Adjust, Appsflyer, Kochava etc (Big plus).
• You have a good knowledge of paid advertising and have already implemented tracking snippets for Google and Meta (others are plus).
• You have advanced knowledge in definition, roll-out and implementation of tracking concepts across multiple platforms (web/app).
• You have a high affinity towards eCommerce.
• You have excellent communication, time management and organizational skills.
• You are a team player who loves to collaborate and work with stakeholders from different backgrounds in an international environment.
• You are business fluent in English.

Who we are
As the world’s pioneering local delivery platform, our mission is to deliver an amazing experience, fast, easy, and to your door. We operate in over 70+ countries worldwide, powered by tech, designed by people. As one of Europe’s largest tech platforms, we enable creative minds to deliver solutions that create impact within our ecosystem. We move fast, take action and adapt. No matter where you’re from or what you believe in, we build, we deliver, we lead. We are Delivery Hero
What’s in it for you
Who We Are: As the world’s leading local delivery platform, our mission is to deliver an amazing experience, fast, easy, and to your door. We operate in over 70+ countries worldwide, powered by tech but driven by people. As one of Europe’s largest tech platforms, we enable ambitious talent to deliver solutions that create impact within our ecosystem. We move fast, take action and adapt. No matter where you’re from or what you believe in, we build, we deliver, we lead.

Please refer the Job description for details