Director of Sales & Marketing

at  Legacy Village of Tifton

SALES

• Maintain up-to-date records of all communication with prospective customers using the appropriate system, and track each prospective customer from initial contact to the final decision.
• Possess and maintain a strong knowledge of the residence, its benefits, the services provided, the customers, and employees.
• Build positive and trusting relationships with prospects through:
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• Listening to the needs of the prospect.

• Asking questions to acquire more information about the prospect’s situation and concerns.
• Presenting the benefits of the residence to the prospect and how the prospect’s needs can be met.
• Introducing prospects and their families to other employees, residents and families and providing opportunities for them to experience the benefits of the residence.
• Following-up with prospects regularly, based on their needs and time frame.
• Guiding the prospect to make a decision that best meets their needs.
• Maintain or exceed budgeted census, deposits and move-ins.
• Provide regular reports to the executive director regarding sales achievements, status of interested prospects, and implementation of the marketing plan.

Please refer the Job description for details