Direktor*in Kommunikation und Marke (w/m/d)

at  Kulturveranstaltungen des Bundes in Berlin KBB GmbH

(For English please see below)
Die Internationalen Filmfestspiele Berlin (IFB) sind das wichtigste Kulturereignis der Stadt, eines der angesehensten Events der internationalen Filmindustrie und zugleich ein der größten Publikumsfilmfestivals der Welt.
Die Intendanz der Internationalen Filmfestspiele Berlin sucht zum nächstmöglichen Zeitpunkt eine inspirierende und motivierende Führungspersönlichkeit mit exzellenten Kommunikationskompetenzen für die Position.

WIR FREUEN UNS AUF IHRE BEWERBUNG!

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The International Film Festival Berlin (IFB) is the city’s most important cultural event, one of the most prestigious occasions in the international film industry, and simultaneously one of the world’s largest audience film festivals.
The directorate of the Berlin International Film Festival is looking for an inspiring and motivating leader with excellent communication skills for the position as soon as possible.

REQUIREMENTS, KNOWLEDGE AND SKILLS.

• Extensive senior experience in B2B and B2C brand management
• Excellent leadership skills and the proven ability to develop a strategic plan and energise staff around delivery
• Proven ability to help an organisation hit ambitious partnership income targets
• Experience in communication with stakeholders and shareholders in a representative role
• Genuine passion for art and culture, a strong interest in cinema and in the role festivals can play in cultural conversation
• Proven commitment to data and evidence based communications
• Experience in developing highly effective digital communications tools
• Proven commitment to diversity and inclusion
• C2 level in German and English skills, other languages beneficial

Welcome to us – this is what we offer.

• A diverse range of tasks in a very dynamic team at an inspiring cultural institution
• Flexible working hours and the possibility of mobile working by arrangement
• 30 days of vacation per year with a 5-day week
• Promoting the health and development of our employees through events, seminars and training
• Discounted event tickets for program events
• Discounts on public transport job tickets

• Support mature teams to work to a shared vision with their extensive B2B and B2C marketing, communications and commercial experience
• Lead a review of all channels of communication and build a data-led approach to measuring impact
• Work with teams on the brand strategy to enhance the brand’s image, ensure consistency across all channels, and align marketing efforts with the overall business goals
• Oversee the development of our crisis communication strategy and management of brand reputation
• Be an ambassador for the Berlinale with commercial and cultural partners and brands
• Support the sponsorship team in developing an ambitious growth strategy for brand partnership
• Work with the Festival Director, the Director of Finance and Business Development and Director of Berlinale Pro to devise other new income strategies
• Create an environment in which all teams within this executive branch work collaboratively and efficiently, and with colleagues across the Berlinale
• Maintain an awareness of cultural fit and socio-political sensitivities when vetting partners
• Oversee departmental budgets to ensure cost effectiveness