eCommerce Digital Marketer

at  Hayley Group

Hayley Group Limited has a Digital Marketer vacancy to join the growing, fast-paced eCommerce Department based at Head Office in Halesowen. You will join us on a full time, permanent basis and in return, you will receive a competitive salary.
Hayley Group is the largest independent distributor of engineering products and consumables in the UK. We are an equal opportunities employer, currently employing over 1,000 people who continue to be a cornerstone of our business and are fundamental to providing industry-leading customer service.

SKILLS & ATTRIBUTES WE’RE LOOKING FOR IN OUR ECOMMERCE DIGITAL MARKETER:

• Valid UK driving licence.
• Proficiency in using Google Search Console, Google Analytics (GA4) is essential for this role.
• Experience in using Social Media platforms Twitter (X), LinkedIn, Facebook, TikTok etc from a business perspective.
• Create compelling content that resonates with our target audience and sparks conversation.
• Engage with followers, respond to inquiries, and cultivate relationships to build brand loyalty.
• Proficient in basic computer applications, including Microsoft Office.
• Knowledge of MailChimp and HMTL would be beneficial.
• Excellent communication, time management and organisational skills and have the ability to work to deadlines and targets.

Benefits:

• From 23 days annual leave (plus public/bank holidays) increased with length of service.
• In-house training provided through Hayley Inspire.
• Company pension (if eligible).
• Free Death in Service cover (x2 salary).
• Invitation to healthcare scheme.
• Wellness programmes.
• Workwear and PPE provided.
• Excellent opportunities available.

Don’t miss out on this fantastic opportunity to join the team at Hayley Group – please click ‘apply’ now to become our eCommerce Digital Marketer - we’d like to hear from you!

ABOUT THE ROLE:

Hayley Group Limited is looking for an experienced eCommerce Digital Marketer who can lead on the development and implementation of a new digital marketing strategy. You will be a driving force in performance marketing channels via Social Media, SEO, SEM, PPC & Paid Ads.
Working hours: 40 hours per week Monday to Friday – office based.

KEY RESPONSIBILITIES AS OUR ECOMMERCE DIGITAL MARKETER WILL INCLUDE:

• Working with the eCommerce Team to devise a new Digital Marketing strategy.
• Execution of Digital Marketing strategies to increase brand awareness and drive customer acquisition.
• Management of Paid Advertising (PPC & Bing), overseeing and working to budget; experience running online advertising campaigns is essential.
• Proven experience in driving organic growth and performance; rankings, traffic and conversions.
• A strong understanding of marketing analytics, reporting and utilising data to optimise campaigns in line with targets.
• Stay current with industry trends and emerging technologies to ensure our digital marketing efforts remain innovative and competitive.
• Confident, results driven leader with great people skills and comfortable working in a fast-paced environment.