Ecommerce Marketing Specialist

at  Aramco Imports Inc

BENEFITS:

• 401(k)
• Bonus based on performance
• Competitive salary
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

POSITION OVERVIEW:

The E-Commerce Marketing Specialist will be responsible to manage Ecommerce department at Aramco Imports, setting strategy, building and managing a team to achieve both growth and profitability. Forecast inventory on a monthly based on evolving sales trends. Accomplish this across all warehouses, while working cross functionally with the purchasing, shipping, and warehouse departments to maintain inventory where it is needed. This role will be heavily involved in product development (specification writing and price point setting) and will need to be up to date on cookware trends. The candidate will be responsible for overseeing existing listings on various platforms and be highly proficient in Amazon Seller Central/ Vendor Central, Walmart, Kohl’s, eBay, Mirakl and Shopify. This role will need to understand integration of data between our 3PL, Amazon, and other marketplaces. The candidate will also play a major role in establishing overall ecommerce growth strategy as well as implementation of this strategy.

REQUIRED QUALIFICATIONS:

• Four or more years of previous E-Commerce marketing experience, using Amazon Seller Central
• Two or more years of previous with various E-commerce websites Ecommerce Marketplaces
• High Proficiency with Excel: Pivot Tables , Nested if Statements, vlookups, data analysis
• Creative mind set to guide copywriting and asset creation
• Must be familiar with marketing functions including sponsored campaign creation and management, promotions, pricing, GPM calculation, retail ordering and program tracking
• Strong written and verbal communication skills
• Customer service minded professional
• Excellent interpersonal skills
• Strong attention to detail
• Ability to work in a fast-paced and ever-changing environment

DESIRED QUALIFICATIONS:

• Bachelor’s Degree in Business Administration or Marketing
• Amazon Seller Central Experience ( 1P/3P) – 4 Years
• General knowledge of kitchenware and cookware merchandising

SKILLS:

Excel Order Processing Importing Vendor Management
Forecasting Researching Wholesale E-Commerce
Sales Reporting Purchasing Customer Service Communication Skills
Sales Analysi

• Creates and implements ecommerce strategy across all ecommerce marketplaces
• Maintains P/L across all ecommerce accounts
• Builds and manages a team of full time, part time or outsource skilled online merchandisers, marketers, advertisers, specialists, influencers to develop high end content and drive sales
• Oversees online merchandizing and increases product listings with E-Commerce partners
• Reviews, develops and optimizes existing product descriptions and keywords
• Optimizes listings and increases organic ranking in search results
• Creates A+ content for Amazon listings.
• Manages inventory levels that are ecommerce specific at FBA, within our warehouse, and at our 3PL
• Creates sponsored ad campaigns across all sales channels to drive growth and profitability
• Utilizes various E-Commerce websites including Amazon, Kohl’s, Walmart, eBay, Mirakl and Shopify.
• Creates a pricing strategy on E-Commerce Marketplaces that optimizes for sales and profitability simultaneously
• Creates and presents on ecommerce progress and evolving strategy on a monthly basis
• Consistently searches for new products for product development
• SEO keyword research and implementation
• Monitors and respond to customer feedback and messages on all marketplaces
• Creates and maintains targeted ads on different platforms
• Work with the shipping department to maintain inventory across Amazon and our 3PL
• Research new E-Commerce partners and initiate relationships on an ongoing basis
• Develops online selling guideline for wholesale customers to avoid cannibalization
• Drives traffic to shopify site via purchased media