Email and Text Campaign Integration Manager

at  ACCION OPPORTUNITY FUND COMMUNITY DEVELOPMENT

We are looking for candidates located in the following areas: California, Miami, FL, and Atlanta, GA.

ROLE SUMMARY:

The Email and Text Campaign Integration Manager will be a critical addition to the team, partnering with key business partners that include Marketing, Philanthropy, Business Advising, Sales, and Servicing and our Technology group. The ideal candidate will have experience in campaign management but will have the skills of an effective project manager. The Email and Text Campaign Integration Manager will ensure all campaigns are executed flawlessly to support business objectives. They will work across the organization to manage, execute, and monitor the performance of campaigns and report back results.

JOB DUTIES AND RESPONSIBILITIES:

• Serve as the intermediary between business partners and technology teams.
• Coordinate the deployment of internal campaigns across various channels, including email, text and print.
• Manage campaign calendars, schedules, and workflows to ensure timely execution and alignment with marketing initiatives.
• Monitor project progress, identify potential risks or roadblocks, and implement solutions to keep campaigns on track.
• Collaborate with cross-functional teams to define key performance indicators (KPIs) and benchmarks for measuring campaign success.
• Monitor campaign performance metrics.
• Develop and ensure campaign implementation follows organizational guidelines.
• Compile regular reports to communicate campaign results, insights, and recommendations.