Freelance Senior Social Media Producer

at  CBS News

CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation’s #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS WITH NORAH O’DONNELL, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations’ top anchors and correspondents working locally, nationally and around the globe. CBS News’ streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today’s digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.
The Senior Producer, Social Media will produce, write, and edit social media content and copy for 60 MINUTES on existing and emerging social media platforms. The Senior Producer will devise new proactive and reactive content ideas and innovative franchise ideas to extend the 60 Minutes brand on social media in service of the goals of building new audiences and revenue streams.
The ideal candidate will have at least 6-10 years of hard news production experience and be an exemplary writer with a singular focus on style and syntax. They should also be able to work flexible hours as the broadcast production schedule dictates and have the ability to play diplomat and bridge diverse personalities and teams. The Senior Producer, Social Media knows how to collaborate well, and drive results among matrixed cross-functional teams where there is not always direct reporting authority. A successful candidate will understand the heritage of the broadcast, and how the past informs how we approach the future.
The Senior Producer will be the owner and primary executor of 60 MINUTES’ unique voice on social media, as we work to engage existing fans on attract new ones. They will also learn and refine 60 MINUTES’ internal processes for content and copy review.

Qualifications:

• A minimum of 6-10 years of network, cable and/or local TV news experience or show producer experience.
• Position demands extremely strong editorial judgement and impeccable and creative writing ability.
• Position requires highly developed relationship building skills, from pitching concepts to execution and measurement.
• Candidate should possess ability to multi-task and excel in a dynamic, quickly changing environment.
• A strong sense of editorial fairness, and a keen understanding of the stakes of producing accurate copy and content.
• Video and photo editing skills are a must. Experience and comfort and Adobe Premiere/Photoshop/Creative suite and/or Avid to create, reformat, and edit content optimized for success on social media platforms.
• Ability to understand breaking news platforms and obtain rights and clearances for various media usages.
• Understanding of TV production process and workflows, and how social media content drives and supports audience loyalty and growth.
• Candidate should anticipate occasionally irregular hours as breaking news cycles and broadcast workflows dictate.

Please refer the Job description for details