Gestionnaire, Opérations Marketing/Manager, Marketing Operations

at  Plusgrade

ENGLISH VERSION BELOW

Les voyages vont bien au-delà de leur destination ; ils sont tissés de chaque souvenir que l’on crée en chemin. Notre engagement consiste à redéfinir l’avenir du voyage en collaborant avec plus de 200 compagnies aériennes, établissements hôteliers, sociétés de croisières, réseaux ferroviaires pour voyageurs et services financiers, dans le but de créer de nouvelles sources de revenus significatives grâce à des expériences client exceptionnelles. Fondés sur nos valeurs fondamentales d’ambition, d’innovation et de collaboration, nous sommes constamment poussés à repousser les limites, à surpasser les attentes et à exploiter le meilleur de chacun. Nous favorisons une culture qui repose sur la conviction que notre force réside dans notre unité, travaillant ensemble pour bâtir un avenir extraordinaire dans l’univers du voyage. Joignez-vous à nous pour transformer les voyages quotidiens en expériences véritablement extraordinaires.

WHAT YOU’LL LOVE ABOUT US:

\uD83C\uDFE6 RRSP/401(k) Matching
\uD83C\uDFE5 Comprehensive Health Plans
\uD83D\uDCC5 Flexible Paid Time Off
✈️ Travel Experience Credit
\uD83E\uDDD8 Annual Wellness Credit
\uD83E\uDD57 Team Events and Monthly Lunches
\uD83D\uDCBB Home Office/Commuter Credit
\uD83C\uDF05 Work From Anywhere Program
\uD83C\uDF7C Parental Leave Top Up
\uD83C\uDF0D Adventure Pass

As the Marketing Operations Manager at Plusgrade, you will play a pivotal role in leading the transformation of our marketing tech stack. You will be a driving force behind enabling commercial growth from personalization and multivariate testing. You are a builder who works well with autonomy and loves collaborating across multiple departments across the business.

Reporting to the Director, Partner Marketing, you will:

• Collaborate with Engineering, Product, and other stakeholders to consult on Salesforce Marketing Cloud build and integration
• Work with Partner Marketing and the Analytics & Insights teams to manage segmentation/personalization, create engaging multivariate tests, build and optimize user journeys, make changes to content, and run campaigns for our partners
• Establish and maintain end-to-end campaigns within Salesforce Marketing Cloud, which includes, review, approvals, measurement, and insights
• Design scalable processes to accommodate the company’s growth
• Manage testing initiatives across various channels throughout the user journey
• Continuously enhance internal systems for improved efficiency
• Own and maintain marketing tech stack and processes; create and keep up-to-date documentation
• Create process for and manage campaign requests approvals
• Propose and implement innovative marketing processes and strategies, leveraging the latest trends and technologies to ensure Plusgrade stays ahead in the competitive landscape
• Take ownership of marketing operations from conception to execution, including ideation, planning, and implementation
• Be the go-to person for all aspects of marketing operations