Global Channel Marketing Manager (m/f/d)

at  FUCHS SE

QUALIFICATIONS WE ARE LOOKING FOR:

• Completed Master’s Degree with a focus on marketing, communication or similar
• Experience in Channel Marketing, Sales Marketing or similar either at regional, or global level, ideally in the Automotive sector
• Experience in marketing of products or services that require explanation
• Experience in project management and working with suppliers and agencies
• Excellent understanding of the full marketing mix and sound digital media knowledge
• Strategic thinker able to identify long-term opportunities and trends
• Strong analytical skills and the ability to analyse and act on reporting data
• Outstanding communication and interpersonal skills with proven ability to work cross-functionally, ideally in matrix / networked organizations
• Fluent in English, German is a plus

• Create, coordinate and deliver channel marketing initiatives, projects and campaigns consistent with brand strategy and strategic goals of the business across the agreed and focus segments e.g. Automotive
• Maintain and promote the FUCHS corporate image and brand positioning through the focus channels
• Collaborate with market segment managers and networks to gather product and channel insights to create messages and relevant content for the different channels
• Prepare, initiate, and maintain channel marketing strategies, which incorporate such things as campaigns, global templates, content for Web Page, Trade Shows, PR, etc.
• Assist in the development and the co-ordination of the channel advertising/brand campaign and management of media buyers and communication suppliers
• Ensure the latest approved marketing material is communicated throughout the organisation
• Recommend participation of FUCHS at relevant functions/events consistent with increasing company profile and positioning in the identified market segment
• Ability to monitor external factors that affect the business and adopt and apply new ideas to respond to changes is essential