Global Marketing Lead

at  Astellas

Algemene informatie
Vacatureadvertentie
Global Marketing Lead
Locatie
Australië
Functie/Business Area
Marketing & Communications
Afdeling
Strategic Brand Marketing
Werkcategorie
Arbeidsovereenkomst voor onbepaalde tijd
Functiebeschrijving
Global Marketing Lead
About Astellas
At Astellas we can offer an inspiring place to work and a chance to make your mark in doing good for others
Our expertise, science and technology make us a pharma company. Our open and progressive culture is what makes us Astellas. It’s a culture of doing good for others and contributing to a sustainable society.
Delivering meaningful differences for patients is our driving force. We all have a significant opportunity to make that difference, working locally in the areas we know best, whilst drawing inspiration from the different insights and expertise we have access to globally and from our innovative, external partners.
Our global vision for Patient Centricity is to support the development of innovative health solutions through a deep understanding of the patient experience. At Astellas, Patient Centricity isn’t a buzzword - it’s a guiding principle for action. We believe all staff have a role to play in creating a patient-centric culture and integrating an awareness of the patient into our everyday working practices, regardless of our role, team or division.
Our ethos is underpinned by the Astellas Way, comprising five core values: patient focus; ownership; results; openness and integrity.
We are proud to offer an inclusive and respectful working environment that fosters collaboration and ownership.
Our aspiration is to bring the best brains together, to provide them with world-leading tools and resources and a unique structure that fosters real agility and entrepreneurial spirit.
About this role
This is a newly created position to join the Primary care business unit as the Brand Lead. Your role is a unique position within the Urology and Women’s health therapeutic areas. Your role will be located in Sydney, NSW and will be an office-based role at our head offices in Macquarie Park.
Your focus will primarily be to develop and implement overall commercial strategy and programmes for your assigned Brands and Therapeutic Areas of focus.
As the lead for this highly important therapeutic area, this is a career positive move to evoke and implement necessary change. You will be highly suited to a role like this as someone who is tenacious, self-motivated and thrives from providing leadership without authority.

ESSENTIAL KNOWLEDGE & EXPERIENCE:

Be able to demonstrate extensive experience in marketing brand management for Pharmaceuticals and Primary care products.
Provide significant decision-making and conduct P&L responsibilities.
Demonstrated foundational OCO/MCE marketing.
Demonstrated leadership/influence without authority.

PREFERRED EXPERIENCE:

Strategic planner
Exceptional data, analytical, business prioritisation and planning skills.
Strong project management skills
High comfort and agility with technologies

EDUCATION:

Preferred bachelor’s degree in science, Business or equivalent

Be responsible to meet/exceed P&L
Manage and own full marketing mix for assigned customer segments, meeting/exceeding commercial KPIs
Develop deep market and customer insights and programs to meet/exceed strategic and performance brand objectives. This is to include Omni/Multichannel Customer Experience programs to all appropriate external stakeholders.
Innovate in new and emerging channels.