Global Marketing Manager

at  Dialogue Health Technologies Inc

Your role as Global Marketing Director
Reporting to Sally Habashy, Director, Content and Product Marketing, the mission of the Global Marketing Manager is to create awareness and pipeline among international markets and partners.

• In partnership with key, cross-functional stakeholders (Global Sales, Product, etc.), define and execute 360 marketing campaigns and plans to generate awareness and pipeline in an international market, and among Canadian insurance carrier partners, advisors, and new types of partnerships, using thought leadership, research, events and webinars, content, newsletters, digital marketing campaigns, etc.
• Gain a deep understanding of partner and prospect pain points and opportunities, collaborate closely with go-to-market stakeholders, and drive business objectives
• In partnership with key, cross-functional stakeholders (Global Sales, Product, etc.), define and execute marketing plans for top-of-mind awareness of prospects and partners (assets, toolkits, events, newsletters, announcements, etc.) to ensure ongoing engagement with partners
• Become a program expert to create or adapt sales assets and training materials (sales decks, 1-pagers, webinars, etc.) and educate new or existing partners on Dialogue’s programs and differentiators and ultimately, increase revenue.