Go-To-Market Expert Life

at  NN Group

Go-To-Market Expert
NN is an insurer in Belgium that works closely with ING and other banking partners in the field of life and non-life insurance for retail customers. In order to achieve its strategic objectives with a focus
on sustainable growth, digitisation and automation, NN is committed to an ambitious roadmap for both business and ICT projects.
Your will join an energetic, enthusiastic ING bankinsurance team, we call the OneOrangeTeam (OOT) with a configuration that offers you the best of both worlds. Within NN you will have the
opportunity to join our communities – D&I, Gender Equity and Young Professionals, network and learn from colleagues across all insurance disciplines and make a difference to society through our
volunteering programs.
We are looking for a Go-to-Market expert within the Life domain, that can make the difference within the banc-insurance environment linked to our partnership with ING.

Your impact within NN (a.k.a your playground):

• Roll out of marketing initiatives and underlying strategies from concept to execution including creative concept formulations, development and launch
• Promoter of insights-driven work within marketing, act as an internal consultant within the marketing team regarding insights (internal & external data, competitive watch, trends/ innovation, market surveys,…)
• Coordinate the go-to-market (clients vs distribution network), in case of e.g. product launches, commercial campaigns, events,…
• Provide end-to-end (digital) marketing support in materials, such as sales presentation tools, video’s, newsletters, paid media support, branch POS materials, etc
• Work closely with internal stakeholders (such as digital sales team, distribution, communication department, IT, product managers, etc) on both ING and NN side
• Stakeholder & Project management are crucial to achieve seamless collaboration and expose your initiatives
• Mapping of customer journeys and detect opportunities to optimize our (digital) go-to-market approach.

What makes you unique:

• You have an affinity with the digitization and embraces new technologies and developments
• You are able to think conceptually and you have an analytical mindset
• You are well structured and organized, own great presentation skills and are experienced project management
• You are willing to work with people at all levels. Act proactive and independent
• You are a team player, because you will work closely with the very best and funny go-to-market colleagues and other experts
• You own the ability to work in a structured way with sometimes short deadlines and several assignments in parallel
• Experience with copywriting, content marketing and proof-reading skills for off & on-line are nice-to-have (SEO, paid media,..)
• You are experience with the (digital) marketing funnel approach, including all phases of the pre-sales, sales & after sales/ service.
• NL/FR/ENG required

Tooling:

• O365 esp Excel, Word, Teams, Co-pilot & Powerpoint
• Sharepoint
• Bloomreach (or similar CMS)
• Confluence

Soft skills:

• Stress resistant
• Proactive
• Structured
• Creative soul
• Collaborative

Who are we looking for?
NN is looking for people who give their best, come up with fresh ideas and are willing to take the initiative. People who can live by our values: care, clear and commit. We believe in an open and inclusive culture, where everyone feels welcome, valued and respected. So be yourself above all!
What you get with NN

Your attractive salary package is supplemented by some attractive fringe benefits such as

• group and hospitalisation insurance
• meal and eco-vouchers
• 20 holiday days and 12 days recovery time

To discover your talents, develop them further and build on your career, you will receive

• a diverse range of training courses
• a comprehensive onboarding
• workshops, coaching & well-being services
• opportunities for internal mobility

At NN, we know how important it is to have a good work-life balance. That’s why we offer a flexible home working policy. To give your creativity an extra boost, you can, of course, always visit our new working environment in the bustling Brussels, easily accessible by public transport

Please refer the Job description for details