Go To Market Manager B2B

at  Currys

London, England, United Kingdom -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate25 Aug, 2024Not Specified25 May, 2024N/AGood communication skillsNoNo
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Description:

Responsibilities:

  • All category specific campaign plans and executions across B2B, aligned to our overall marketing strategy and plan.
  • Development of a prioritised category and product messaging roadmap, supported by strategic relationships with key suppliers.
  • Managing strong relationships with supplier marketing teams, helping maximise investment in Currys Business, and land joint messages and campaigns effectively.
  • Driving new technology opportunities with targeted B2B customer groups, showing thought leadership (supported by the Senior GTM manager) in opportunities to leverage new growth.
  • Being on top of the latest tech trends (for example AI, new operating systems, new computing technology), and helping our colleagues demystify tech language for B2B customers, driving an uptick in demand.
  • Ensuring we work with supplier to improve the presence of B2B messaging in branded spaces outside of B2B Hubs, driving an increase in either direct sales, or referrals to our expert sales team.
  • Maximising incremental trading account funding for B2B through strategic supplier joint plans.
  • Managing and developing one assistant GTM manager, using smaller campaigns and burgeoning supplier partnerships to help improve their experience


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Proficient

1

London, United Kingdom