Graduate Research Executive - Qualitative Market Research

at  Ipsos Zrt

ARE YOU LOOKING TO START AND DEVELOP YOUR CAREER IN ONE OF THE WORLD’S LARGEST RESEARCH ORGANISATIONS?

We are recruiting for Graduate Research Executives to join the Qualitative research team at Ipsos UK, who specialise in consumer & commercial research largely with FMCG companies, banks & FinTechs. Research projects would focus on brand, fundamental market understanding, innovation, communications, and customer journey and shopper research. You’ll be helping grow our consumer qualitative business to ensure we are delivering market leading research, answering our client’s business questions with insights that create real impact.
We enable our clients to innovate and build their portfolio by understanding consumer motivations & providing recommendations to maximise sales. We deliver in-depth understanding of the drivers of consumer choice and of global marketing challenges. Our research experts provide integrated qualitative research, using traditional methodologies such as focus groups & depth interviews; as well as digital approaches, such as mobile diaries & online communities and also our proprietary AI tool IpsosFacto.
We are the home of great qualitative research, with a reputation for delivering market leading, innovative, and award-winning qualitative research. You would join a close-knit hub of creative qualitative researchers who benefit from the perks and resources of being part of a large organisation. Over the past 12 months, Ipsos Qualitative are proud to have won a variety of industry awards and nominations and in 2023 Ipsos retained its position as the most innovative research supplier globally by GRIT. Globally, Ipsos has been named by Time as one of the “World’s Best Companies” of 2023, and by Newsweek as one of the “World’s Most Trustworthy Companies” in 2023.

WHAT DO I NEED TO BRING WITH ME?

We are looking for graduates from any degree discipline to join us and embrace a career in research, to be successful in this, you will need:

• To work creatively and think commercially
• To be client focused & confident dealing with clients
• Have exceptional attention to detail whilst being creative, innovative and analytical
• Have strong interpersonal skills – the ability to communicate clearly and persuasively
• A willingness to ‘get your hands dirty’ and a genuine hunger to earn your stripes
• Thrives on delighting people through over-delivery and going the extra mile
• Receptive to working on all manner of commercial client accounts
• Have a ‘right first time’ approach

WHAT IS IN IT FOR ME?

Our Generation Ipsos programme provides a comprehensive foundation in research and how it’s practically applied in a commercial environment. You’ll be trained in client management, project management and the nitty-gritty of research including methodologies, sampling, weighting and ethics. You’ll learn through real life, hands-on experience, webinars, seminars and specialist workshops.
We will provide you with dedicated training designed to achieve the industry recognised Market Research Society (MRS) Advanced Certificate accreditation. Networking is a key skill so we have Early Careers events with other Graduates, Placement Students and Interns across the company. You can read more by clicking here .
Ipsos UK offers a hybrid working environment, 3 days in the office and working the rest from home. We realise you may have commitments outside of work and will consider flexible working applications - please highlight what you are looking for when you make your application.
We have a flexible working culture where we support our colleagues and celebrate our successes is important to us. We invest our time in you and you will benefit from working alongside our expert teams.
Your manager will help you set goals to achieve your personal objectives throughout the year and help you exceed these.

ROLE OVERVIEW

We are excited about using innovative approaches and delivering to our clients with style and panache.

SOME OF YOUR KEY ROLES & RESPONSIBILITIES WILL INCLUDE:

• Working on the full lifecycle of both UK-only and multi-market global research studies
• Working with the senior team members to translate client research objectives into engaging qualitative studies that deliver actionable results
• Involvement in qualitative moderation of UK studies, with exposure to traditional interview-based methods and regular moderation of digital research methods
• Close participation in the brainstorming and proposal writing for new business opportunities; designing bespoke research approaches