Seniority Level:

DreamBig

Head of Category Management (Bremen / Milan)
At AB InBev, dreaming big is what we do. Brewing the world’s most loved beers, building iconic brands like Bud, Stella Artois, Corona and crafting meaningful moments are what inspire us.
We’re a team of passionate owners who aren’t afraid to dream big because we know that together, we can achieve anything. To build a more sustainable, inclusive, and rewarding future. Turning any challenge into an opportunity. So, let’s take on the challenge together. Cheers to dreaming big!
The Purpose of the role:
The Head of Category Management at AB InBev is a leadership position within our Business Unit Central. This role is responsible for overseeing the category management function in two markets, Italy & Germany. You will report directly to the Commercial Director/BU Senior Management team.
The purpose of the role is to drive growth and profitability by developing and executing effective category strategies. This involves understanding consumer needs, market trends, and competitor activities to develop actionable insights and recommendations.
The role:

Category strategy

• Develop and regularly renew category vision for each market.
• Derive actionable retailer advice from the vision that are that aligned with the overall business objectives.
• Lead category management conversations with key customers and build relationships to main Germany and Italian retailers.

Leadership and Team management

• Lead a team of category managers to ensure effective execution of category plans.
• Forster cross functional collaboration between all relevant sales, marketing and supply teams to achieve alignment behind category objective.

Market analysis

• Analyze market data and consumer insights to identify growth opportunities and portfolio gaps across brands & formats.
• Monitor and evaluate category performance and market share development, making recommendations for improvement.
• Stay up-to-date with industry trends and best practices in category management.

Key Requirements:

• Previous experience in a leadership role within category management.
• In-depth knowledge of European FMCG or beverage market and retail landscape.
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Fluent in English + German or Italian.
• Ability to work collaboratively and build relationships with stakeholders.
• Proven track record of driving business results through effective category strategies.

Next to a competitive base salary, we put our people first by providing extra benefits:

• Competitive Bonus.
• Voucher to taste our delicious beers.
• 30 days of holiday.
• Unique Parental leave.
• Competitive Life insurance, Capital Formation & Direct Insurance (Pension Scheme).
• Learning & Development opportunities (LinkedIn Learning/ Workday Learning/Mentoring).
• Wellbeing support Initiatives.

What you can expect from us:
In this role, you’ll have the potential to transform our business and your career. You’ll get the support and mentor you need to succeed. We’re a meritocracy, with plenty of room for growth and development, so you know your hard work will be rewarded. We encourage you to think big and go after your goals. You’ll get to be creative, work with international teams so you can build a global network and have direct control over your career and where it takes you. We are building a team that’s more supportive, more inclusive and more collaborative. A team that’s diverse in background, skills and experience.
So if you dream big but are concerned you’re not a perfect fit against the job description, we’d still encourage you to apply. You may just the right candidate to help us create a future with more cheers.
As the leading global brewer, we are committed to bringing people together for a better – and more equal – world. A more equal world starts when everyone can thrive. At AB InBev we value the diversity of cultures, perspectives, skills and experiences within our workforce, and we strongly encourage women, people of colour, LGBTQ+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply.

LI-ABI ZoneEU

Please refer the Job description for details