Head of Customer Intelligence (m/f/d)

at  Sky Deutschland GmbH

Location Unterfoehring near Munich
Department Online Streaming / OTT / WOW
Contract Type Unlimited
Reference Number 5648 030052 P01
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Job Description

Tasks

• You’ll be responsible for providing insights & advanced customer segmentation to facilitate better CBM actions across MarTech enabled channels (email, IPN, push, etc.)
• Your role is to improve churn forecasting and support the trading process by creating automated reports - highlighting risks & opportunities and facilitating target explanations and execution through quick analyses
• You’ll independently oversee data-based strategies to support the merchandising and content acquisition roadmap that enables higher customer retention via WOW apps & partner platforms
• You’re actively involved in the planning process and the definition of quarterly & annual targets
• In your role you’ll be responsible for developing ways to improve the monitoring of CBM performance
• You’ll take over shaping the long-term strategy for the customer base from a data perspective - making recommendations on the development & implementation of data-protected assets

Requirements

• You’ve a degree in business analytics, data science or statistics as well as at least 6-8 years of professional experience in SQL or a similar environment & in leading data teams that offer both practical skills and expertise in people development
• Above all, your knowledge of SQL & Tableu to create meaningful visualisations of complex data sets you apart - advanced knowledge of Adobe Analytics & Data Science is a plus
• Through your professional experience, you’ve acquired the ability to lead employees with a focus on development & training as well as familiarity in working with BI, MarTech & Data Engineering teams
• You’d describe yourself as analytical & commercial, complemented by good presentation & communication skills
• Good written & spoken English skills complete your profile

Benefits

At Sky, we’ll give you our full support, so you’ll be all set to achieve your best. Our range of rewards really are something special, here are just a few:

• Free Sky - watch all our content for free
• Hybrid working model (60/40)
• Flexible working hours with overtime compensation
• 30 days of vacation + Holiday Buy
• Company Bike & Wellhub
• Corporate Benefits platform
• Lease & Buy - leasing of technical equipment with tax advantage

• You’ll be responsible for providing insights & advanced customer segmentation to facilitate better CBM actions across MarTech enabled channels (email, IPN, push, etc.)
• Your role is to improve churn forecasting and support the trading process by creating automated reports - highlighting risks & opportunities and facilitating target explanations and execution through quick analyses
• You’ll independently oversee data-based strategies to support the merchandising and content acquisition roadmap that enables higher customer retention via WOW apps & partner platforms
• You’re actively involved in the planning process and the definition of quarterly & annual targets
• In your role you’ll be responsible for developing ways to improve the monitoring of CBM performance
• You’ll take over shaping the long-term strategy for the customer base from a data perspective - making recommendations on the development & implementation of data-protected asset