Head of Marketing

at  AGL Energy

Join the change. Together, we’ll make history.
As we keep the lights on for over four million customers and move towards a more sustainable way of life, it’s an exciting time to be at AGL. We’re re-imagining how homes and business live and work across the country and we want you to be a part of it. This moment will define our time, and your career as you work alongside Australia’s best and brightest minds. You’ll grow and learn in a collaborative, safe and supportive environment and play your part in changing the course of tomorrow.
Everyone at AGL is an important part of building a better energy future and we want you to join in.
About the role:
Are you ready to be part of a dynamic team dedicated to forging a sustainable future for Australians while excelling in one of the nation’s most competitive markets? We’re on the lookout for an experienced Senior Marketer to spearhead our bold initiatives to drive business performance and growth. If you’re a visionary leader with a data-driven approach and a knack for empowering teams to achieve greatness, your search ends here.
This role isn’t just a job, it’s an opportunity to make a tangible difference, collaborating with like-minded professionals who share your passion for creating a sustainable tomorrow.
The Head of Marketing leads a multifaceted role, overseeing team leadership, strategy execution, and budget management. Working alongside the team your primary focus will be on growth strategies, managing marketing communications, whilst driving engagement and loyalty programs. Beyond this, you’ll be at the helm of media planning, streamlining operations, and fostering cross-departmental collaboration to craft seamless, integrated campaigns.

Key Accountabilities:

• Lead the marketing team to cultivate high performance and engagement.
• Achieve commercial targets in line with the marketing strategy.
• Coordinate retention and acquisition strategies for growth across consumer and SME segments.
• Develop comprehensive customer value propositions.
• Create and execute the marketing technology suite roadmap.
• Manage and optimise campaign platforms within AGL’s Martech stack.
• Streamline cross-functional teams to meet acquisition and customer value targets.
• Identify opportunities for data-driven decision-making and predictive analytics.
• Execute customer engagement and loyalty programs to meet portfolio value targets.
• Provide marketing support to C&I and E&I teams and related entities.

About you:

• Demonstrated leadership in managing large marketing teams, fostering high performance and engagement.
• Proven success in achieving strong results within competitive markets.
• Proficient in crafting customer value propositions and innovating offers.
• Skilled in navigating complex regulatory and legal landscapes, with expertise in engaging external stakeholders.
• Experienced in a large, complex listed customer-facing organisations, with the ability to navigate corporate environments effectively.
• Track record of leadership in marketing automation and decision-making.
• Familiarity with big data, predictive analysis, and AI, with the ability to communicate and leverage their potential effectively.

At AGL, we offer a wide range of benefits including:

• Flexible working options including hybrid work.
• Discounts on energy, telcos and solar plans.
• Participate in Energise - our reward & recognition program.
• Access 20 weeks of paid parental leave for the primary carer.
• Access to an additional week of recharge leave per year.
• Play an active role in our diversity & inclusion initiatives.
• Novated leasing and Electric Vehicle subscriptions.
• Access to study assistance, AGL’s share purchase plan and insurance deals.
• Benefits may change over time and vary based on role type and location.

Join us in our mission to drive change and shape a brighter future.
We’d love to see your application, submitted by: 24th March 2024
Inclusion at AGL
At AGL, we value diversity and welcome applicants from various backgrounds, including Aboriginal and/or Torres Strait Islander peoples, individuals with disabilities, culturally diverse individuals, and members of the LGBTQ+ community. AGL is dedicated to maintaining a diverse workforce and encourages applicants to share their lived experiences.
We offer reasonable adjustments throughout the recruitment process and respect the privacy of those who choose not to disclose. To learn more visit:
www.agl.com.au/careers
AGL is a Circle Back Initiative employer - we commit to respond to every applicant.
Job Family Group:
Marketin

Please refer the Job description for details