Human Resources Program Manager - Early Career & Branding

at  Gusto Inc

ABOUT GUSTO

Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 300,000 businesses nationwide.
Our mission is to create a world where work empowers a better life, and it starts right here at Gusto. That’s why we’re committed to building a collaborative and inclusive workplace, both physically and virtually. Learn more about our Total Rewards philosophy.

ABOUT THE ROLE:

Join us as our new Program Manager for Early Career and Branding, where you’ll have the opportunity to lead and build our early career and internship programs, and drive overall talent branding initiatives that attract, develop, and retain top-tier talent! As a key player in our Talent team, you’ll spearhead strategic efforts to cultivate relationships with schools and professional organizations, you’ll design innovative internship experiences and talent marketing, help to mentor the brightest young minds, and make a lasting impact on Gusto’s overall Employer Brand.

HERE’S WHAT YOU’LL DO DAY-TO-DAY:

• Lead the design and implementation of recruitment marketing content and campaigns, and branding strategies that drive brand awareness to attract a diverse pool of early career and general talent
• Build upon the Early Career and Talent Branding program charters, including mission, scope, goals, and objectives
• Establish and nurture relationships with senior business leaders, HR partners, and external stakeholders to execute recruiting initiatives, programs, and share best practices
• Build external partnerships with inclusion-focused student organizations, and professional and industry-specific organizations
• Oversee the execution of the intern program to ensure a meaningful experience, foster engagement, and facilitate interns’ contributions to projects
• Champion the candidate experience from first touchpoint to onboarding, ensuring all external talent content/communications are high-quality and represent our EVP
• Monitor key performance metrics to inform data-driven decisions and collaborate with organizational stakeholders to manage an annual budget aligned with hiring targets and organizational goals
• Participate in virtual and on-site events to bolster Gusto’s employer brand with our general talent pool, and with early career talent specifically
• Social media and employer brand content creation and management via LinkedIn, Glassdoor, career pages, and other employer brand-related landing pages, including on partner sites