International Trade Marketing Manager (NL, UK, FR, ES) (m/f/d)

at  YFood Labs GmbH

YOUR MISSION

We are yfood, a rapidly growing brand in the DACH region. Our products revolutionize the FMCG market, and we’re further expanding our footprint in the UK, the Netherlands, Spain, and France. Join us as our International Trade Marketing Manager and be at the forefront of our thrilling journey to win shoppers in new markets. In this key role, you will be responsible for bringing our brand to life in stores across Europe. You will be the first point of contact for our international teams and be located at our HQ in Munich, as part of our Brand Management team.

• Develop and implement B2C trade marketing strategies to boost brand awareness, customer loyalty, and sales. Your creativity will help us connect with consumers in meaningful ways. You will work closely with the Dutch and UK teams, leveraging your trade marketing know-how to support local markets.
• Serve as a key counterpart for local markets, closely collaborating with the local brand manager to deliver executions tailored to local needs and standards; regular visits will help you to enhance your trade marketing expertise by understanding the local opportunities and challenges.
• Take charge of planning and organizing B2B trade shows and events in UK, Spain, and France, to support our sales team in winning new retailer by delivering top-not executions in line with our brand.
• Set-up initial trade marketing plans for further growth in the France, Spain, and potential new markets.
• Manage the trade marketing budget and ensure effective use of resources within target markets, maximizing our impact.
• Conduct market analyses and monitor competitors to identify growth opportunities and trends. Measure the performance of point-of-sale activations and promotional activities, ensuring they resonate with local audiences and drive new customers.
• Work closely with internal teams, external partners, agencies, and sales to ensure coherent brand communication across all touchpoints.

• Develop and implement B2C trade marketing strategies to boost brand awareness, customer loyalty, and sales. Your creativity will help us connect with consumers in meaningful ways. You will work closely with the Dutch and UK teams, leveraging your trade marketing know-how to support local markets.
• Serve as a key counterpart for local markets, closely collaborating with the local brand manager to deliver executions tailored to local needs and standards; regular visits will help you to enhance your trade marketing expertise by understanding the local opportunities and challenges.
• Take charge of planning and organizing B2B trade shows and events in UK, Spain, and France, to support our sales team in winning new retailer by delivering top-not executions in line with our brand.
• Set-up initial trade marketing plans for further growth in the France, Spain, and potential new markets.
• Manage the trade marketing budget and ensure effective use of resources within target markets, maximizing our impact.
• Conduct market analyses and monitor competitors to identify growth opportunities and trends. Measure the performance of point-of-sale activations and promotional activities, ensuring they resonate with local audiences and drive new customers.
• Work closely with internal teams, external partners, agencies, and sales to ensure coherent brand communication across all touchpoints