Junior Advertising Manager (f/m/d)

at  MEININGER Hotels

10117 Berlin, Mitte, Germany -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate17 Aug, 2024Not Specified18 May, 20242 year(s) or aboveGood communication skillsNoNo
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Description:

Responsibilities:

  • Act as the paid digital media subject matter expert
  • Plan, create, execute and actively manage and optimize effective paid digital media campaigns / activities
  • Develop and manage all components of paid media campaigns / activities for various markets and in several languages, from planning to execution, optimization and reporting, including: targeting and re-targeting strategies, bidding strategy, ad groups, keyword lists and targeting, ads, copy, landing page selection, account structure, setting and monitoring campaign KPIs, tracking set up, and day-to-day operations, optimization and reporting
  • Create audiences based on personas and lifecycle stages
  • Responsible for effectively monitoring and managing the digital advertising budget
  • Proactively use data, trends, market insights, and logic to develop tailored campaign recommendations
  • Research, identify and evaluate new paid media opportunities, suppliers and partnerships that are in line with the overall strategy and KPIs
  • Contribute to creating analyses/reports (routine and ad-hoc) to measure the impact and effectiveness of campaigns, generate insights, identify areas of risk and opportunity, give recommendations to improve campaigns, targeting and ROAS
  • Liaise, coordinate and collaborate with Marketing team, other departments, hotels, external advisors and suppliers


REQUIREMENT SUMMARY

Min:2.0Max:4.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Proficient

1

10117 Berlin, Germany