Lead/Senior Manager, Regional Performance Marketing

at  Foodpanda

Company Description
“To be the most loved everyday food and groceries destination!” - that’s our mission at foodpanda (small ‘f’).
foodpanda is the largest food and grocery delivery platform in Asia, outside of China. Operating in more than 400 cities across 11 markets, we continue to expand and grow in our core food delivery business, as well as in new verticals like grocery deliveries, with a strong tech infrastructure at our core. From our restaurants-partners, cloud kitchens and cloud grocery stores — foodpanda is just one tap away, getting everything you need into your hands quickly and conveniently!
If you love working with technology to create solutions and are not afraid to roll up your sleeves to get things done, you will find your tribe here at foodpanda. foodpanda comprises of people from more than 60 nationalities, and we believe in winning through diversity.
foodpanda is part of the Delivery Hero Group, the world’s leading local delivery platform operating in 70+ countries worldwide
Job Description
Based in Singapore, the successful candidate will be a key member of our APAC Online Marketing team, responsible for managing large and smaller hyperlocal networks alike on a regional scale. This person must also strive in a fast paced and dynamic work environment.

Responsibilities:

• A go-getter attitude with a knack for business problem solving
• Be responsible for all regional performance marketing campaigns
• Working cross functionally & cross regionally to develop, launch and track high-impact evergreen and integrated concepts
• Determine areas of opportunity, design and execute experiments, and present data-driven recommendations that improve current marketing and business practices in order to drive customer acquisition, engagement and retention
• Measure, analyze and report performance of your channel and support management in driving channel mix and budget decisioning

QUALIFICATIONS

• Minimum 7 years experience in performance marketing (App & Web)
• Advanced knowledge of Online Advertising platforms (cross-platforms) and analytics tools for online channels (GA4, firebase, Adjust/Appsflyer etc.)
• Knowledge of both mobile app and pixel measurement/tracking alongwith the ability to resolve ad operations issues that affect campaign tracking and performance
• You have a proven track record of working at well-funded Internet companies and have experience with budget allocation and optimization
• Familiarity with performance KPIs: CPA, CPC, CPI, CPM, Attribution, incrementality, and LTV
• Hands-on mentality, an analytical and structured way of working, with extraordinary logical thinking skills
• An understanding of the nuances of both the demand and supply side of a marketplace.
• Verbal & written fluency in English, additional languages are a plus
  Additional Information

What we offer:

• A dynamic and challenging work environment.
• A company committed to developing you personally and professionally.
• A great working atmosphere with regular company and team events.
• A vibrant and international team committed to diversity and inclusion.
• Responsibility from day one in a fast growing and global company.
• Other benefits include free food, health and dental insurance, and learning and development opportunities!

Our parent company, Delivery Hero, is a global leader in the food delivery industry processing over 3 million orders every day and operating in 40+ markets in the world, with 18,000 employees and approximately 500,000+ restaurant partners

• A go-getter attitude with a knack for business problem solving
• Be responsible for all regional performance marketing campaigns
• Working cross functionally & cross regionally to develop, launch and track high-impact evergreen and integrated concepts
• Determine areas of opportunity, design and execute experiments, and present data-driven recommendations that improve current marketing and business practices in order to drive customer acquisition, engagement and retention
• Measure, analyze and report performance of your channel and support management in driving channel mix and budget decisionin