Manager-Marketing.Poultry
at IFFCO
UAE, , United Arab Emirates -
Start Date | Expiry Date | Salary | Posted On | Experience | Skills | Telecommute | Sponsor Visa |
---|---|---|---|---|---|---|---|
Immediate | 03 Aug, 2024 | Not Specified | 06 May, 2024 | N/A | Analytical Skills,Interpersonal Skills | No | No |
Required Visa Status:
Citizen | GC |
US Citizen | Student Visa |
H1B | CPT |
OPT | H4 Spouse of H1B |
GC Green Card |
Employment Type:
Full Time | Part Time |
Permanent | Independent - 1099 |
Contract – W2 | C2H Independent |
C2H W2 | Contract – Corp 2 Corp |
Contract to Hire – Corp 2 Corp |
Description:
JOB SUMMARY
The job holder is responsible for aligning the brand’s strategic direction along with development of long terms and short term marketing plans and execution for designated geography. Also responsible for market share, brand equity, agency management and financial performance of brand.
WORK EXPERIENCE REQUIREMENT
- 6 – 14 yrs. of relevant experience in assigned categories and products.
- Experience in assigned geographies.
- Strong analytical skills
- Willing to take initiative
- Capability to think for long term benefit of the brand
- Strong communication and interpersonal skills
QUALIFICATION
Must have a Degree and Maters in Marketing is preferable.
Responsibilities:
- Understand, reflect & practice IFFCO’s vision & values for developing and delivering Annual Marketing/ Category/ Product Group/ Brand Plan in respect of Volumes, Market Share and Margins in Domestic markets; as consistent with the annual business plan.
- For generating long term customer / consumer demand and salience for categories, group of products / brands and to this end develop a Marketing Strategy.
- For generating Marketing campaigns and determining appropriate Media-mix viz: TV, Print, hoarding, radio, point of sales and internet etc.
- For developing marketing budgets in terms of ATL/ BTL, its prudent deployment and ensure budgeted category/product group / brand margins.
- For determining marketing / consumer research objectives with regard to existing and new products, initiating market research and integrating research findings to product plans.
- To work with R&D for formulating new products agenda and recipe cost management.
- To Launch New Products / New Packs / Packaging as planned.
REQUIREMENT SUMMARY
Min:N/AMax:5.0 year(s)
Marketing/Advertising/Sales
Marketing / Advertising / MR / PR
Marketing
Graduate
Marketing is preferable
Proficient
1
UAE, United Arab Emirates