Marketing Analyst

at  Red Dog Media

INTERNAL TITLE:

Marketing Specialist
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Job Type:*
Full Time
In Office - Henderson, Nevada

Disclaimers:

• This is not a remote position.
• We are interested in every qualified candidate who is eligible to work in the United States.

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Schedule:*
Monday through Friday
Occasional weekend or holiday shifts
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Salary:*
$50,000 - $80,000 / year
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About the Role:*
Join our dynamic team at Red Dog Media, where curiosity fuels our journey as we build a powerhouse performance paid search marketing company. As a Marketing Specialist, your mission is to dominate the day to day opportunities and innovate for tomorrow! In this role, the company will be relying on you to be an innovative problem solver as you constantly seek new knowledge to become both an expert and leader in the pay per click field.

YOUR IMPACT:

• Maximize profitability for marketing opportunities while paving the way for future growth and automation
• Ownership over Profit/Loss for pay per click (PPC) marketing campaigns
• Creation, syndication, and management of pay per click campaigns
• Management of tests and experiments
• Develop and refine processes, bidding strategies, documentation and automation
• Competitive intelligence research
• Leverage various statistical techniques to analyze data sets to discover trends/patterns to make predictions and business strategy suggestions
• Data integrity
• Follows project management from idea to implementation
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  To learn more about our marketing department, review this overview: https://docs.google.com/document/d/1XGSotnvkn4Tig67zHzTXihAMD-cTsaZlhsLHlQjiGPo/edit?usp=sharing
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  A Day In Your Life:
  As a Marketing Specialist, your day-to-day will fluctuate as we aren’t looking for someone to pump out the same routine full of monotonous tasks day in and day out. You will deal with constant challenges as you refine and create new processes while managing our portfolio through profit maximization.

BONUS SKILLS

• Pay per click marketing experience
• Microsoft SQL (query creation)
• Solid knowledge of Google Ads
• Experience with Google Ads Editor
• Google Analytics
• Microsoft Ads (Bing Ads)
• Conversion rate optimization
• Power BI
• Tableau

• A data enthusiast with a knack for solving complex puzzles
• An analytically-minded person with strong skills in statistics and algebra
• A Microsoft Excel wizard
• Eager to learn and innovate contributing at a high-performing level
• A highly autonomous individual that drives initiatives forward with minimal oversight
• Enjoys a challenge, competitive industry, and gamifying your work
• Performs well under pressure with a sense of urgenc