Marketing and Business Development Coordinator

at  Grant Thornton

MARKETING AND BUSINESS DEVELOPMENT COORDINATOR

Job no: 493736
Work type: Full time
Location: Melbourne

Categories: Marketing and Business Development

• Work from home options + team connection days
• Paid study leave + structured career development
• Promotion opportunity | structured learning and development at all career levels

Grant Thornton Australia is a member firm of the Grant Thornton global network - one of the world’s leading independently-owned and managed accounting, advisory and consulting firms.
In Australia, we’re proud to support the careers of over 1,500 remarkable people. With six offices nationally and partner firms in more than 145 markets, wherever you want to go, we can take you there.

SKILLS AND EXPERIENCE

With an opportunity to build and develop your personal brand within our team you will bring your demonstrated marketing experience to this role. With a passion for ensuring a client focused and responsive approach you enjoy working autonomously yet keeping focus on the strategy and impact of our team. We look forward to hearing about your:

• Professional Services experience highly desired
• Degree qualifications in marketing or a related business discipline
• Experience in working on multi-channel content marketing campaigns
• Experience working with CRM systems highly regarded - we use Salesforce
• Strong skills in MS Office products - PowerPoint essential
• Experience with an electronic mail software system (experience with a marketing automation system highly regarded).
• Experience working with and managing multiple stakeholders, priorities that change and competing deadlines

ABOUT THIS ROLE

The Marketing and BD Executive is a critical member of the team responsible for implementing the firm’s strategy within The Melbourne market. It is an essential role in the wider marketing and BD team and works with senior stakeholders within the business as well as external suppliers.
This role sits in the national marketing team, but will work on a daily basis with partners in their local office, including industry leaders, service line leaders and the Office Chair, as well as their Executive Assistants. The role reports into the Marketing Manager, and will align to national priorities and plans

MARKETING RESPONSIBILITIES

• Support the service line and industry marketing managers in implementing the Melbourne component of national campaigns, including events, webinars, EDMs and digital marketing, website, social media and marketing collateral.
• Working with the national service line BD manager to plan, design and execute the national strategy.
• Client event coordination for local and national marketing & BD campaigns.
• Develop internal and external communications in line with the firm guidelines.
• End to end implementation of client communications including drafting, marketing automation campaign flows and scheduling.
• Support the Digital team with CRM integration and management. This extends to the firm’s suite of marketing tools, such as Marketo and webinar platform, ON24.
• Work closely with executive assistants in Melbourne to rollout local initiatives, events, and training.
• Work with the in-house designer to develop quality collateral.
• Manage the photography process and relationship with external photographer.

BUSINESS DEVELOPMENT RESPONSIBILITIES

• Support in the development of proposals for high value/strategic pursuits including developing structure, tailoring CVs, project managing contribution from internal team etc.
• Attend internal pursuit and client meetings for high value/strategic pursuits - including driving actions with pursuit team.
• Support the development of pitch presentation materials.
• Assist BDM to action bid Win/Loss debriefs.
• Champion content on SharePoint and coach teams to utilise for ‘self-serve’ support.
• Participate/lead training on the template for EAs and Future Leaders and act as ‘go-to’ support for proposals.
• Maintain tenders folder including maintaining folder for office Case Studies, Client Testimonials etc.
• Work with Partners to develop prospect lists using LinkedIn Sales Navigator and Salesforce CRM.
• Support the BDM to drive and track client activity using Salesforce CRM.

With an opportunity to build and develop your personal brand within our team you will bring your demonstrated marketing experience to this role. With a passion for ensuring a client focused and responsive approach you enjoy working autonomously yet keeping focus on the strategy and impact of our team. We look forward to hearing about your:

• Professional Services experience highly desired
• Degree qualifications in marketing or a related business discipline
• Experience in working on multi-channel content marketing campaigns
• Experience working with CRM systems highly regarded - we use Salesforce
• Strong skills in MS Office products - PowerPoint essential
• Experience with an electronic mail software system (experience with a marketing automation system highly regarded).
• Experience working with and managing multiple stakeholders, priorities that change and competing deadline