Marketing and Event Coordinator (Vancouver Island area)

at  FirstService Residential

ABOUT FIRSTSERVICE RESIDENTIAL:

FirstService Residential transforms the property management landscape by providing professional association management services to over 9,000 residential communities across the United States and Canada.
Our dedication to associate satisfaction and growth is recognized by our Great Place to Work certification, exemplifying our commitment to fostering a positive and inclusive workplace culture. Our 19,000 associates can count on competitive salaries, top-tier medical, dental, career training, and support for continued professional development.

SKILLS AND QUALIFICATIONS:

• Ideal candidate brings 2+ years of experience in B2B and B2C digital marketing/communications within real estate, construction or development, or a related area where relationships help with business and consumer clients as well as trades.
• Extensive experience in preparing exceptionally professional materials, templates, and presentations.
• Experience in project coordination and event management are strongly preferred, and exceptional written communication is a requirement.
• Experience with data tracking, analysis, and management is required.
• Experience with various marketing platforms such as Google Analytics, Meta Business, ILS platforms is an asset.
• Demonstrate excellent time management, critical thinking, and problem-solving skills, while creating great relationships within the team

KEY RESPONSIBILITIES:

• Creating digital creatives using Canva and pushing ads onto various marketing platforms
• Maintain, measure and drive brand awareness including online advertising, signage, social media and digital.
• Managing and implementing advertising campaigns on platforms like Meta, Google, and various ILS platforms, and individual websites
• Tracking and assessing spendings on the various marketing campaigns and their effectiveness to the budget. Tracking leasing statistics and ensuring CRM system is accurate and up-to-date.
• Drafting, collating and updating templated monthly marketing presentation to client.
• Responsible for maintaining company and brand standards for templates, letters, etc.
• Scheduling and tracking open house data at property.
• Organizing, coordinating and advertising tenant events at various buildings on a quarterly basis
• Oversee the Google My Business score for various properties and managing the online portfolio.
• Assist with townhome and ICS rental marketing material, such as: brochures, flyers, advertising.