Marketing Automation Consultant - 12 month fixed term contract

at  Aegon

Job Description Summary
Job Description
Marketing Automation Consultant
12-month fixed term contract
Location: Edinburgh (typically 2 days in the office per week, 3 from home)
Salary: A competitive salary from £38,320- £42,000, depending on the experience you can bring
Closing date: 28th June 2024
We’re Aegon. We’re a company of ambitious, positive problem-solvers who get things done. We’re a team, not a group of individuals. Collaboration is our life force and we believe it’s our duty to leave things better than we find them.
We help people live their best lives. We help them with the big stuff, for the moments that matter: Pensions, Savings, Investments. At Aegon, we strive in creating a diverse organisation that plays a meaningful role in driving greater equity, inclusion and belonging.

The Digital Operations team is responsible for the management and optimisation of Marketing Technology (MarTech) across the Marketing department along with the management of our public digital estates. Specifically, this includes ownership of our public websites, Salesforce Marketing Cloud, website analytics, personalisation, targeting and digital project support.

• You will support the Digital Optimisation Manager in delivering the strategy for connecting and optimising digital journeys and engagement
• Be hands-on with email builds and automations
• Handle content publishing for web and online events, including videos and podcasts
• Support email campaign delivery through Salesforce Marketing Cloud

We’d love to hear from you if you have:

• Proficiency in marketing automation including hands-on experience with email marketing and email and web analytics
• Familiarity with Salesforce Marketing Cloud or other advanced email marketing technologies
• Experience in analytics technology, including a hands-on experience with understanding various metrics and how they relate to campaign KPIs to pull together dashboards for stakeholders. (experience with Adobe Analytics is advantageous)
• Aptitude in utilising web personalisation/targeting, with expertise in email parameters, dynamic content, and segment targeting (experience with Adobe Target is advantageous)
• Background in digital marketing automation roles
• A proven track record in cross-functional project management

What’s in it for you?

• A non-contributory pension between 8%-12%
• A discretionary bonus, depending on personal and company performance
• 34 days leave per year (including bank holidays, pro-rated for part-time)

We also offer private medical cover, life assurance, critical illness cover, enhanced parental leave and a variety of lifestyle benefits to help our staff live their best lives, including retail discount vouchers, cycle2work scheme, subsidised restaurant and online GP appointments.
The legal bits
We’ll need you to confirm you have the right to work in the UK. If we offer you a job and you accept, there are some checks we need to complete before you can start with us. This will include a credit and criminal record check, as well as providing satisfactory references.
Equal Opportunity Employer:
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their age, disability, race, religion/belief, gender, sexual orientation or gender identity

• You will support the Digital Optimisation Manager in delivering the strategy for connecting and optimising digital journeys and engagement
• Be hands-on with email builds and automations
• Handle content publishing for web and online events, including videos and podcasts
• Support email campaign delivery through Salesforce Marketing Clou