Marketing Business Partner - IHC

at  Baptcare

Marketing Business Partner – In Home Care
Full-time - Permanent
Camberwell, VIC
About Us
At Baptcare, we care. Our Mission and Vision are lived through our WE CARE Values: for our residents, customers, clients, partners, and supporters; with the very young through to the very old, the vulnerable, with families through all of life’s stages and challenges.
Baptcare is a purpose driven organisation working across Victoria, Tasmania and South Australia. Focused on providing residential and community care for older people and support to children, families and people with disability, financially disadvantaged people and people seeking asylum.
Our Values are Wellbeing, Ethics, Co-creating, Accountability, Respect and Effectiveness ​. ​
About the Role
We are looking for an experienced Marketing Business Partner to work alongside the Communications, Brand, Fundraising, and broader Aged Care Sales and Marketing teams. This role predominantly focuses on the development, implementation, and tracks the brand and marketing plans to grow Baptcare’s In Home Care (IHC) services marketing, including the government-funded Home Care Package (HCP) market, the private ‘fee for service’ market and allied health services market across Victoria and Tasmania.
The role collaborates with the teams in sales, operations, and the customer enquiry centre to drive customer acquisition and referrer engagement to provide an optimal and considered customer experience that will enable achievement of targets.
About You
You are passionate about continuing to grow your career in the Communications and Customer Experience space. Solutions focused and up for making a difference, you align your approach to achieve organisational and divisional goals. You are a true business partner that instils trust in your stakeholders by demonstrating integrity and accountability.
Working as part of a close-knit team, you collaborate with and support others, demonstrating respect in your day-to-day actions.

Please refer the Job description for details