Marketing Campaign Specialist

at  Yardi Systems Inc

Yardi is seeking an experienced Marketing Campaign Specialist ready to take the lead in devising and implementing robust marketing strategies tailored to our unique product lines and market segments. Your role will be central to fostering cross-departmental collaboration, creating a unified front in the production of a diverse array of marketing materials and sales tools. You’ll join forces with our in-house creative team, turning collaborative efforts into compelling marketing campaigns across multiple channels including print, digital, and social media. This is a role for a strategic thinker who can also roll up their sleeves to ensure that marketing initiatives are delivered with excellence and align with our company’s vision. If you’re ready to take on a role that is as challenging as it is rewarding, we would love to talk to you!
We welcome candidates located near any of our other US-based offices

What You’ll Do:

• Delivers marketing strategy and plan and contributes to the sales strategy and plan for assigned product/market.
• Collaborates with sales, services, and product development and teams to continually review and evolve sales and marketing strategy.
• Manages production and delivery of all marketing activities for assigned product/market.
• Understands the client and prospect base and develops effective sales and marketing messaging.
• Oversees marketing efforts (e.g. messaging, promos) and strategy for events
• Develops strong calls to action to generate leads and manages the prospect funnel for desired results.
• Leverages various marketing systems to coordinate and deliver marketing collateral.
• Tracks and analyzes the effectiveness of product/market marketing content.
• Understands Yardi corporate culture, messaging and branding.
• Communicates and collaborates regularly with project and product stakeholders.

REAL ESTATE RUNS ON YARDI. ABOUT US:

Yardi pioneers the property tech industry by seamlessly blending 40 years of tradition with forward-thinking innovation. We’ve created a team of over 9,000 employees in over 40 locations around the globe dedicated to making great real estate software products.

• Delivers marketing strategy and plan and contributes to the sales strategy and plan for assigned product/market.
• Collaborates with sales, services, and product development and teams to continually review and evolve sales and marketing strategy.
• Manages production and delivery of all marketing activities for assigned product/market.
• Understands the client and prospect base and develops effective sales and marketing messaging.
• Oversees marketing efforts (e.g. messaging, promos) and strategy for events
• Develops strong calls to action to generate leads and manages the prospect funnel for desired results.
• Leverages various marketing systems to coordinate and deliver marketing collateral.
• Tracks and analyzes the effectiveness of product/market marketing content.
• Understands Yardi corporate culture, messaging and branding.
• Communicates and collaborates regularly with project and product stakeholders