Marketing Communications Manager (f/m/d)

at  Tesa

Hamburg, Hamburg, Germany -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate07 Sep, 2024Not Specified07 Jun, 2024N/AGood communication skillsNoNo
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Description:

How To Apply:

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Responsibilities:

  • Develop and timely deliver high-quality campaigns and content that appeals to the target audiences, by collaborating with Regions, Business Units, and with the support of agency partners.
  • Develop and maintain market insights, target personas, and customer journeys for specific market segments.
  • Develop the global yearly marketing communications plan, in collaboration with the Business Units and Regions
  • Ensure that the brand message is consistent and relevant across all markets, and that all communications reflect the brand’s values and identity.
  • Support the Regions to deliver effective marketing campaigns and lead generation activities, via guidelines and collaborative reviews. Foster best practice sharing.
  • Develop core content to support product launches.
  • Oversee and report out global quarterly marcom results and make future recommendations.
  • Continuously look for ways to improve digital and non-digital properties based on personas, customer insights, market trends, competitor landscape and journey mapping.
  • Represent the Marketing function in the organization as its content ambassador and ensure business and customer intimacy

REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Marketing

Graduate

Proficient

1

Hamburg, Germany