Marketing Content Creator

at  Planteria Group

This role Part time, 20hrs/week, distributed across 3-5 days depending on the successful candidate’s availability but this can be flexible.

The Marketing Content Creator will create visual designs and written content for sales and marketing materials like documents, emails, brochures, etc. They will also manage the Planteria website, social media, photography, and videography

• Designing and Crafting Compelling Content: Take ownership of designing and crafting content for all sales and marketing collateral, including documents for sales to send to customers, e-shots, brochures, and more. Ensure that all content is visually appealing, on-brand, and effectively communicates key messages.
• Central Point of Contact for Design Needs: Serve as the main point of contact for all internal design requests, providing colleagues with expert assistance in creating documents, leaflets, brochures, and other materials. Collaborate closely with the design team to understand their requirements and deliver high-quality designs that meet their needs.
• Website and Social Media Management: Execute minor updates to the company website and social media platforms, including creating graphics and maintaining a gallery of images. Ensure that all online content is engaging, relevant, and reflects the brand’s identity effectively.
• In-House Photography and Videography: Take charge of in-house photography and videography tasks, including product photography (e.g., flower bouquets), editing pictures and videos, and producing internal training materials. Maintain high standards of visual content to enhance the brand’s image and support marketing initiatives.
• Diverse Marketing Initiatives: Spearhead marketing projects, such as arranging plant giveaway events, coordinating Christmas hampers, and other promotional activities. Contribute creative ideas and strategic input to ensure the success of marketing campaigns and events.

REQUIREMENTS

• Graphic Design Skills: Proficiency in PowerPoint & Experience with Adobe Creative Suite (Photoshop, InDesign) to create visually compelling designs for various marketing materials.
• Exceptional Writing Skills: Ability to understand stakeholders’ requirements and craft clear, concise, and engaging copy tailored to different audiences and marketing channels.
• Creative Thinking: Capacity to generate original ideas and concepts for both visual designs and written content that effectively communicate marketing messages.
• Brand Awareness: Understanding of brand guidelines and the ability to maintain brand consistency across all design and copy assets.
• Photography/Videography (desirable, but not mandatory): The ability to be our in-house photographer/videographer and undertake training or employee videos and simple photography.
• Communication Skills: Effective communication with all stakeholders to understand project requirements, present design and copy ideas, and collaborate on project and marketing campaigns successfully.
• Time Management Skills: Excellent multi-tasking and prioritization skills to effectively manage internal and external requests and deadlines
• Graphic Design Experience: A strong background in graphic design is essential, typically demonstrated through a portfolio showcasing previous design work. This may include experience with Adobe Creative Suite or similar design software, along with a proven track record of creating visually appealing designs for various marketing materials.
• Copywriting Experience: Demonstrated experience in copywriting is crucial, including a portfolio showcasing samples of written content for different marketing channels such as websites, social media, email campaigns, and printed materials.
• Photography and Videography Skills: Experience in photography and videography, including proficiency in capturing high-quality images and videos, editing skills, and an understanding of composition techniques, is beneficial for in-house photography and videography tasks.
• Experience with post-production software is beneficial
• MS Outlook - good knowledge
• MS PowerPoint - excellent knowledge
• Adobe Creative Suite (Photoshop, Premier Pro, InDesign, Illustrator) – good knowledge
  Someone who lives the company values: Be humble & Confident, Be Involved, Be Positive & Energetic, Think ‘TEAM’, Relentless to Improve, Create WOW, Be Honest & Respectful.
  Role is based in rural Essex therefore employees need their own transport to work
  FTE salary is £34,000

Please refer the Job description for details