Marketing Coordinator (12-month term)

at  Alberta Motor Association

AMA:

YOU’RE A fast thinking,
TASK-JUGGLING dynamo.
Posted:2024-04-24
Closing: When Filled
Location: Edmonton South
You sleep and breathe both digital and traditional media. You understand that knowledge is power and for you, there’s nothing more fulfilling than developing breakthrough strategies and processes (or enhancing existing ones) that help you bring valuable knowledge to others.
You also have a whole lot of experience and proof that you know how to get results over the short and long term. Answers live in the research data, and you love utilizing that information to problem solve and find new opportunities for growth and change. As a Marketing Coordinator for AMA Insurance, your focus will be helping our members protect the things they care about most.

WHAT YOU’LL DO

• Report to the Marketing Manager
• Schedule and execute marketing campaigns including copywriting, A/B testing, email deployment, reporting, and optimization.
• Meet marketing objectives and come up with creative campaigns, ideas and concepts.
• Use data and reporting to help optimize campaigns.
• Build strong relationships with our external suppliers and internal departments.
• Work with subject matter experts and web-related groups to deliver effective online marketing solutions.
• Ensure critical marketing-related deadlines are met.
• Stay on top of administrative and advertising workflow and provide administrative and operational support.
• Liaise with printers, publishers, designers, suppliers and other partners on production and delivery of marketing materials.
• Track ongoing expenditures against budget for promotional materials, printing, media buying, tradeshows, and sponsorships.
• Stay current on the latest digital and traditional marketing trends and best practices.

WHAT YOU’VE DONE

• You have a university degree or post-secondary diploma in a related field, such as Marketing or Communications.
• You have at least 2 years of marketing experience under your belt and you’re ready for your next big challenge.
• You will get bonus points for having experience with Social, SEO, PPC, email marketing, copywriting, radio, print media and advertising.
• You’re a strong copywriter with experience creating copy for email marketing, social media, etc.
• You are pretty tech savvy - you know your computer systems and software, and you’re always open to learning new ones.
• Experience with marketing under regulation or guidelines considered an asset.