Marketing Coordinator

at  Abacus dx

ABOUT THE OPPORTUNITY

Reporting to the Marketing Manager, this role will support all marketing initiatives with a focus on our events strategy for a B2B target market.
If you are a good communicator, a highly organised professional, and want to grow your marketing expertise, then this could be just the role for you.
Abacus dx and Big Green Surgical have a history of strong growth and a focus on developing people and promoting from within. As Marketing Coordinator, you will be exposed to many facets of our medium-sized business and will play an integral part in ensuring that the Abacus dx and Big Green Surgical brands are well presented in the market.

SKILLS & EXPERIENCE

• Degree in Marketing, Communications, or equivalent
• Minimum 3 years experience as a Marketing professional or similar experience
• Experience in event management
• Graphic design skills, including proven proficiency with Adobe (e.g. Illustrator, Premiere Pro) and Microsoft Office suite
• Experience with EDMs (Pardot), social media, SEO, and video production
• Excellent verbal and written communication and interpersonal skills
• Exceptional time management and organisation skills with the ability to multitask, prioritise, and meet deadlines
• Highly motivated and proactive, with a ‘can do’ attitude and the ability to work with minimal supervision
• Strong attention to detail

ABOUT THE ROLE

Are you a Marketing Coordinator, with a flair for design and event management?
The Marketing Coordinator role supports our marketing team and dynamic business environment.
Your creative thinking skills and organisational skills will be an essential part of driving our marketing narrative, enhancing our image, strengthening our footprint, and encouraging growth through all marketing areas. You will be a keen learner, quick to pick up new skills, and willing to assist the wider team.
You will be part of the marketing team in our growing organisation that provides diagnostic pathology, medical research, innovative laboratory equipment solutions, and surgical solutions to customers throughout Australia and New Zealand.

DUTIES & RESPONSIBILITIES

• Collaborate with the commercial team to develop and execute strategic marketing plans.
• Coordinate and manage the production of marketing collateral, including brochures, EDMs, presentations, and sales support materials.
• Manage the planning and execution of trade shows, conferences, and other industry events, including logistics, booth setup, lead generation, and staffing coordination.
• Assist in the development and execution of digital marketing campaigns, including email marketing, social media management, and website content updates.
• Conduct market research and competitive analysis to identify trends, customer needs, and opportunities for product differentiation.
• Monitor and analyse marketing campaign performance metrics, providing regular reports and recommendations for optimisation.
• Support the coordination of key marketing projects, such as product launches and promotional campaigns, ensuring timely delivery and execution.
• Collaborate with internal stakeholders to gather marketing requirements and coordinate the creation of marketing materials.

WHEN APPLYING, PLEASE ENSURE YOU ATTACH A TAILORED COVER LETTER SPECIFICALLY ADDRESSING WHY YOU BELIEVE YOU ARE SUITABLE FOR THE ROLE.

Please submit your application letter and detailed resume through the Seek website. Applications without a cover letter will not be considered. Please phone 1800 222 287 for further information