Marketing Coordinator

at  Diversified Communications Australia

Posted: 07/06/2024
Closing Date: 28/06/2024
Job Type: Permanent - Full Time
Location: Melbourne
Job Category: Marketing
As Marketing Coordinator at Diversified, you will play a key role in assisting the execution of the annual marketing plan for the relevant event(s). This Coordinator position provides a strong development opportunity for outstanding talent to further grow their core marketing skills and capabilities. Working closely with the Marketing Manager (MM), this role is a key influence in terms of the commercial success and visitor number performance for the relevant event(s).
As you embark on your new career with us, we will give you the tools you need to succeed and provide you with tailored training and support to get you up to speed quickly. We will give you every opportunity to reach your full potential and enjoy a successful career. We pride ourselves on our dynamic, flexible, and fun working environment with a strong commitment to our people’s wellbeing, and a global focus on sustainability and DE&I. Hybrid working, opportunities to be developed and learn locally and globally, wellbeing days, volunteering. Internal events and regular social activities are just some of the perks we enjoy. We work hard but do not take ourselves too seriously. Expect your colleagues to be similarly driven individuals who will support you every step of the way.

JOB DESCRIPTION

• Plan, write, create and schedule social media content for your respective event(s), ensuring brand voice and content pillars are adhered to
• Assist with briefing digital marketing agencies and suppliers on paid digital campaigns
• End-to-end management of email campaigns to encourage registrations and ticket sales as well as exhibitor stand and sponsorship sales – this includes data management, as directed by MM
• Coordinate with media partners to ensure timely delivery of deliverables such as copy, adverts and banner creatives
• Brief design agencies on creative elements required for the event, including but not limited to digital banners, brochures, social media tiles, email banners, general marketing collateral
• Create design assets (social tiles, web banners, signage etc.) where required in Canva
• Brief videographers on creating required promotional videos
• Take ownership and ensure websites and other digital channels are up to date at all times
• Manage the execution of marketing related sponsorship deliverables
• Assist with data building projects in conjunction with MM
• Contribute to post event reporting
• Assist MM with content ideas and briefing PR agencies where applicable
• Any other duties as directed by the MM

DESIRED SKILLS AND EXPERIENCE

• A relevant business/marketing qualification
• Outstanding personal drive
• High communication skills – written and verbal
• Good understanding of brands, and the role of strategy
• High attention to detail with strong capabilities in terms of prioritising work and meeting deadlines
• Must be able to work on multiple initiatives / projects
• Ability to work both autonomously and as part of a team
• Skills and knowledge of MS Office (Microsoft Publisher, Outlook, Word, Excel, PowerPoint)
• Ability to report on individual campaign aspects on an ongoing basis
• Good customer service and support standards
• Preferred experience with website CMS and email marketing systems

Please refer the Job description for details