Marketing Data & Automation Specialist

at  Humanised Group

An exciting opportunity has become available with one of Australia’s leading retailers based here in Brisbane.

Bring your experience within Marketing Data Analytics to uncover insights and find strategic ways to move this business forward.

• Starting ASAP
• Inner-city location with parking available on site
• Permanent position offering a salary up to $150,000 + super
• Great company culture with a hybrid working environment

You’ll play a pivotal role in shaping the customer marketing strategy and loyalty programs. You’ll lead the operation and automation of data platforms, executing data segmentation strategies to drive targeted marketing campaigns.
Additionally, you’ll assist in implementing lifecycle marketing campaigns, supporting the team in meeting campaign requests. Be instrumental in delivering actionable insights and reports, driving the development of innovative campaign concepts based on data-driven insights.

Skills and Experience:

• Prior experience within Marketing Insight/Marketing Analytics roles
• SQL experience
• Braze is highly advantageous
• Capability in HTML and liquid
• Knowledge of marketing lifecycle
• Worked previously in marketing automation & email marketing platforms
• Experience with campaign execution platforms and implementing campaign management strategies
• Stakeholder management experience
• Strong communication skills
• Analytically minded with high attention to detail

Please refer the Job description for details