WHAT MAKES US A GREAT PLACE TO WORK:

We are proud to be consistently recognized as one of the world’s best places to work, a champion of diversity and a model of social responsibility. We are currently ranked the #1 consulting firm on Glassdoor’s Best Places to Work list, and we have maintained a spot in the top four on Glassdoor’s list for the last 12 years. We believe that diversity, inclusion and collaboration is key to building extraordinary teams. We hire people with exceptional talents, abilities and potential, then create an environment where you can become the best version of yourself and thrive both professionally and personally. We are publicly recognized by external parties such as Fortune, Vault, Mogul, Working Mother, Glassdoor and the Human Rights Campaign for being a great place to work for diversity and inclusion, women, LGBTQ and parents.

ABOUT US:

Bain & Company is a global consultancy that helps the world’s most ambitious change-makers define the future.
Across 65 cities in 40 countries, we work alongside our clients as one team with a shared ambition to achieve extraordinary results, outperform the competition, and redefine industries. We complement our tailored, integrated expertise with a vibrant ecosystem of digital innovators to deliver better, faster, and more enduring outcomes. Our 10-year commitment to invest more than $1 billion in pro bono services brings our talent, expertise, and insight to organizations tackling today’s urgent challenges in education, racial equity, social justice, economic development, and the environment. We earned a platinum rating from EcoVadis, the leading platform for environmental, social, and ethical performance ratings for global supply chains, putting us in the top 1% of all companies. Since our founding in 1973, we have measured our success by the success of our clients, and we proudly maintain the highest level of client advocacy in the industry.

LI-IA1

• Develop Market Reputation strategy for DACH region
• Build marketing strategy and define supporting initiatives in collaboration with leadership
• Proactively suggest ways to collaborate with and leverage Practice Marketing, Account Marketing, and Center of Excellence initiatives, resources and tools
• Develop view on optimal mix of topics/activities to further Market Reputation effectiveness
• Manage the budget, annual planning process, and ongoing process improvement
• Incorporate test and learn approach to inform program evolution
• Identify, prioritize, and project manage marketing campaigns and supporting activities
• Design based on optimal mix of topics/activities and their sequence to maximize impact
• Optimize use of external partners and agencies to deliver
• Identify relevant 3rd party partnerships, sponsorships, and conferences & events,
• Manage partner and vendor relationships
• Leverage digital assets and channels: web content, partner profiles, LinkedIn bios, content distribution, etc.
• Develop proactive and reactive media strategies, work with global PR team to ensure Bain is top of mind with key local and international media
• Own, plan and execute Market Reputation Marketing activities, to potentially include
• PR & External Communications: Oversee all local PR activities to establish and grow Bain’s presence in most influential business media (traditional and emerging), manage collaboration with general media, premium publications and local PR agencies as needed. Help frontline leaders build a public profile focused on expertise. Manage participation in relevant market studies and rankings.
• Conferences & Events: Design, plan and execute market reputation Bain events, inform and support Conference & Events Center of Excellence efforts in market
• Digital Marketing and Social Media: Oversee DACH websites and other digital content, design campaigns that leverage global efforts to effectively reach target audiences, develop and distribute local social media content
• Editorial: Tailor global content to local community needs, distribute in local market(s), and manage any local agencies and providers
• Brand & Creative: Adapt content to the DACH business community, create/edit/distribute, and strengthen reputation and brand perception across DACH.
• Digital Mailings and CRM: Use firm email marketing offerings to reach imperative segments, manage and maintain local contacts/influencers
• Alumni: Develop and oversee local alumni segmentation and engagement strategy, including communications and events
• Manage a team of marketers to ensure understanding of Bain’s business, expertise development in most critical channels and application that supports firm objectives.
• Develop and deploy team resources in support of strategy
• Ensure approach consistent with marketing ways of working, leveraging technologies, assets and expertise across the organization
• Provide coaching, professional development and ensure sense of affiliation
• Demonstrate Bain operating principles
• Work collaboratively with other Marketing functions to ensure plans are aligned/complementary to achieve firm goals
• Manage collection of data on local market intelligence, track performance against defined targets and evaluate performance on an ongoing basis
  Represent Marketing within the local office / cluster, and represent office/cluster within wider Marketing network