Marketing Executive

at  DIGITAL TREASURES CENTER PTE LTD

We’re looking for an enthusiastic Marketing Executive with a passion for the blockchain, cryptocurrency and Wed3.0 sectors. This role showcases their expertise in content strategy, SEO, influencer partnerships, and community management.

REQUIREMENTS

• Demonstrable experience (minimum 3 years) in marketing preferably within the cryptocurrency, blockchain, or Web3 sectors.
• Proven track record in executing successful digital marketing initiatives, including content management, SEO, influencer partnerships, community management, and PPC.
• Proficient in web analytic tools with the ability to generate, analyze, and interpret data.
• A good understanding of social media best practices, involving: creating engaging content, effective usage of hashtags and keywords, monitoring social media metrics
• Familiarity with marketing tools (e.g. Google Analytics) and design tools (e.g. Canva, Adobe Suite)social media metrics.
• A keen eye for detail and design.
• Strong written and verbal communication skills.

• Creating, developing and implementing effective paid search strategies
• Launch and optimize multiple campaigns simultaneously
• Manage different social media platforms such as LinkedIn, Twitter, TikTok, Instagram and YouTub.
• Composing and posting online content for the company’s social media page and website, proofreading and editing, including text, graphics, photos, and videos.
• Measure and report on community-related metrics with a focus on driving impact
• Monitor social media accounts for comments, messages, and mentions and respond appropriately, or escalate to the appropriate team member as needed
• Analyse and report on the performance of marketing initiatives to optimize current strategies and inform future efforts
• Assist in the organizing of promotional events and digital campaigns