Marketing Executive

at  Jivaro

Requirements:

• Experience: Proven experience in marketing roles, preferably within the travel industry or related sectors, with a track record of successful campaign management and lead generation.
• Marketing Skills: Strong understanding of marketing principles, strategies, and tactics, with expertise in digital marketing, content creation, and campaign management.
• Bid-Writing Skills: Demonstrated ability to write compelling and persuasive bid proposals and RFP responses, showcasing the company’s strengths and capabilities to potential clients.
• Creativity: Creative thinking and problem-solving skills, with the ability to develop innovative marketing ideas and solutions to meet business objectives.
• Communication Skills: Excellent written and verbal communication skills, with the ability to articulate complex concepts clearly and concisely to diverse audiences.
• Analytical Skills: Proficiency in data analysis and interpretation, with the ability to leverage analytics tools and metrics to optimize marketing performance and ROI.
• Team Player: Collaborative mindset with the ability to work effectively in cross-functional teams and build strong relationships internally and externally.
• Adaptability: Ability to thrive in a fast-paced and dynamic environment, managing multiple projects and priorities simultaneously while maintaining attention to detail and quality

• Marketing Strategy: Develop and execute comprehensive marketing strategies tailored to the Australian market and the UAE, aligning with the company’s overall objectives and brand positioning.
• Campaign Management: Plan, implement, and monitor marketing campaigns across various channels including digital, print, events, and social media to drive brand awareness, engagement, and lead generation.
• Content Creation: Produce engaging and compelling content such as blog posts, articles, whitepapers, case studies, and multimedia assets to support marketing initiatives and enhance brand storytelling.
• Market Research: Conduct market research and competitor analysis to identify trends, opportunities, and challenges, providing insights to inform marketing strategies and tactics.
• Client Engagement: Develop and nurture relationships with clients through targeted marketing initiatives, communication campaigns, and client events to foster loyalty and retention.
• Bid-Writing: Prepare high-quality bid proposals and responses to Requests for Proposals (RFPs), leveraging industry knowledge and insights to showcase the company’s value proposition and capabilities.
• Brand Management: Ensure consistency and coherence in brand messaging, visual identity, and tone of voice across all marketing materials and touchpoints.
• Performance Tracking: Monitor and analyze key marketing metrics and KPIs to assess the effectiveness of campaigns and initiatives, making data-driven recommendations for optimization and improvement.
• Cross-Functional Collaboration: Collaborate closely with sales, product, and operations teams to align marketing efforts with business objectives, support sales activities, and drive revenue growth.

Requirements:

• Experience: Proven experience in marketing roles, preferably within the travel industry or related sectors, with a track record of successful campaign management and lead generation.
• Marketing Skills: Strong understanding of marketing principles, strategies, and tactics, with expertise in digital marketing, content creation, and campaign management.
• Bid-Writing Skills: Demonstrated ability to write compelling and persuasive bid proposals and RFP responses, showcasing the company’s strengths and capabilities to potential clients.
• Creativity: Creative thinking and problem-solving skills, with the ability to develop innovative marketing ideas and solutions to meet business objectives.
• Communication Skills: Excellent written and verbal communication skills, with the ability to articulate complex concepts clearly and concisely to diverse audiences.
• Analytical Skills: Proficiency in data analysis and interpretation, with the ability to leverage analytics tools and metrics to optimize marketing performance and ROI.
• Team Player: Collaborative mindset with the ability to work effectively in cross-functional teams and build strong relationships internally and externally.
• Adaptability: Ability to thrive in a fast-paced and dynamic environment, managing multiple projects and priorities simultaneously while maintaining attention to detail and quality.

Benefits:

• Competitive salary and benefits package.
• Opportunities for career advancement and professional development.
• Dynamic and inclusive work culture within a global organization.
• Exposure to diverse markets and clients in the travel industry.

Join Reed & Mackay Travel Group as a Marketing Executive and play a key role in driving marketing initiatives and enhancing the company’s presence in Australia and the UAE.
If you are interested in this role please reach out to Lindsay White at lindsaywhite@jivaro.com.a