Marketing Executive

at  VITAKIDS PTE LTD

MARKETING

• Plan and execute marketing campaigns and digital content for social media, offline/online retail, wholesale and e-commerce promotions, and seasonal marketing campaigns.
• Provide monthly analytic reports for all marketing campaigns.
• Liaise with internal and external graphic designers on preparation of online and offline marketing collaterals.
• Responsible for search engine optimization (SEO), PPC, CMS, social medial, E-Newsletters and email marketing.
• Prepare social media calendar and manage social media platforms (Facebook, Instagram, etc) customer enquiries to enhance social media presence.
• Update and mange content of the company’s websites to ensure contents are up to date.
• Liaise with the principal on annual A&P budget and the overall marketing plans for the year.
• Evaluate and respond to market conditions and competitors’ activities in the digital realm.
• Send out of bulk email circulars and text messages for purpose of marketing communications.
• Assist with administrative and data-entry work relating to our computerized retail CRM system and maintaining customer’s database.

REQUIREMENTS

• Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma, and Post Graduate Diploma, preferably in the field of Marketing/Business Management or equivalent.
• Minimum 1 to 2 years marketing experience, preferably in FMCG, Retail or Tech industry.
• Candidates who have specialized in Marketing/E-commerce/website administration or equivalent are preferred.
• Able to work in a fast-paced environment.
• Independent, resourceful, and good communication skills.
• Possess initiative and be results-oriented.
• Meticulous and high accuracy in work assigned.
• Good analytical skills and have an eye for details.
• Able to work in a fast-paced environment independently.
• Knowledge in copywriting skills will be a bonus.

Please refer the Job description for details