Marketing Manager

at  3dprintcom

Alexander Daniels Global is working with an exciting company who are revolutionizing the manufacturing industry with cutting-edge metal AM technology. Our client offer a comprehensive range of solutions, from advanced 3D printers to high-quality metal powders and expert design and engineering services. Committed to innovation and excellence, they are dedicated to pushing the boundaries of metal AM and empowering businesses to create lighter, stronger, and more functional components.

QUALIFICATIONS:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 3-5 years of experience in B2B marketing, preferably within the metal additive manufacturing industry.
• Proven track record of success in developing and executing successful digital marketing campaigns (SEO, PPC, social media, email marketing).
• Strong understanding of the metal AM industry and its applications across various sectors.
• Excellent written and verbal communication skills in English and German.
• Proficient in marketing automation and analytics tools (e.g., Google Analytics, Hubspot, etc.).
• Ability to work independently and manage multiple projects simultaneously.
• Strong analytical and problem-solving skills.
• Creative and results-oriented with a passion for digital marketing.

THE ROLE:

We are seeking a passionate and results-oriented Marketing Manager to join our clients’ growing team. You will play a pivotal role in building brand awareness, driving lead generation, and supporting their ambitious growth plans through strategic digital marketing initiatives.

RESPONSIBILITIES:

• Develop and execute a comprehensive digital marketing strategy aligned with company goals and objectives.
• Manage and optimize website content, ensuring it is informative, engaging, and optimized for search engines (SEO).
• Oversee social media presence, creating and implementing engaging content calendars to build brand awareness and community engagement.
• Develop and execute targeted digital advertising campaigns (PPC) to generate high-quality leads.
• Manage email marketing campaigns, crafting compelling newsletters and promotions.
• Analyze marketing performance metrics and identify areas for improvement.
• Collaborate with sales and product development teams to create effective marketing materials.
• Stay up-to-date on the latest trends and technologies in the metal AM industry and digital marketing landscape.
• Participate in industry events and trade shows to promote the company and establish brand recognition.