Marketing Manager

at  Codacy

YOUR MISSION

We are seeking a talented, experienced and hands-on B2B Marketing Manager to lift our Marketing team efforts to the next level. In this role, you will be responsible for building our B2B Marketing activities across all channels.

What You’ll Do

• Collaborate with partners and internal cross-functional teams to develop and execute solution-oriented go-to-market strategies and plans
• Effectively design and execute campaigns working with our global marketing team (email, creative, digital, social media, events, and web channels)
• Collaborate with internal and external partners to organize online and offline events and meetups
• Manage swag production
• Together with the designer and marketing team, manage engaging, high-quality content for various digital channels
• Digital Marketing Channels: participate in development and building effective B2B marketing campaigns for our digital channels like Linkedin, Website, Blog, Email, etc. Utilize market research and industry trends to identify opportunities for digital growth
• Analytics and Reporting: monitor and analyze key performance indicators (KPIs) to measure the success of digital marketing efforts. Participate with the team to prepare regular reports and provide insights to optimize campaigns and strategies
• Collaboration and Communication: collaborate with cross-functional teams, including sales, product, and partnerships, to ensure consistent messaging and alignment of marketing activities

ABOUT US

Codacy’s vision is to enable everyone to craft software with confidence while focusing on impacting the world at the speed of thought.
Our DevOps Intelligence Platform includes four solutions that enable software development teams to achieve their full potential and give management teams visibility on their investment through Codacy Quality, Codacy Security, Codacy Coverage and Codacy Pulse.
We’re curious, funny, radically honest, yet kind, and thrive on collaboration and transparency. We’re a team of highly dedicated and ambitious domain experts brought together by the mission to help development teams reach their full potential and are driven by having a worldwide impact on software development.

• Collaborate with partners and internal cross-functional teams to develop and execute solution-oriented go-to-market strategies and plans
• Effectively design and execute campaigns working with our global marketing team (email, creative, digital, social media, events, and web channels)
• Collaborate with internal and external partners to organize online and offline events and meetups
• Manage swag production
• Together with the designer and marketing team, manage engaging, high-quality content for various digital channels
• Digital Marketing Channels: participate in development and building effective B2B marketing campaigns for our digital channels like Linkedin, Website, Blog, Email, etc. Utilize market research and industry trends to identify opportunities for digital growth
• Analytics and Reporting: monitor and analyze key performance indicators (KPIs) to measure the success of digital marketing efforts. Participate with the team to prepare regular reports and provide insights to optimize campaigns and strategies
• Collaboration and Communication: collaborate with cross-functional teams, including sales, product, and partnerships, to ensure consistent messaging and alignment of marketing activitie