Marketing Manager E-Mobility

at  ATS Corporation

Join our rapidly growing team at ATS Industrial Automation, where we create extraordinary green technology automation solutions at the highest level that sustainably impact lives around the world.
At ATS, a publicly traded global company with a proud 40-year history, we help drive the future with our factory-wide automation solutions. At ATS Industrial Automation, what we do matters - both to our customers and to their customers. With more than 2,500 skilled employees around the world, we design, build and service mission-critical automated assembly and test solutions for e-mobility, nuclear and specialty automation. Our customers are leaders in their industries and rely on us to deliver what we promise - on time and on budget. Combined with our broad product portfolio, financial strength, and global presence, we provide our customers with the best automation solutions wherever and whenever they need them.

QUALIFICATIONS

Education:

• BA in marketing, business administration, engineering, or other related field of study.
• MA or another graduate degree would be an advantage.

Experience:

• 2+ years of experience in the automotive or e-mobility industry.
• 5+ years of B2B marketing experience in demand generation and/or content strategy.
• Skilled in developing, planning, and executing multi-channel demand generation activities that leverage customer-preferred content topics and formats.
• Excellent communicator and collaborator, who has brought together team members with varied skill sets to create a unified customer experience.
• Proven relationship-building skills to work at all levels internally and externally; confidence to supply guidance to senior audiences.
• Ideally worked in a fast-growing market or rapidly changing company.

• Establish the e-mobility marketing strategy while working closely with a variety of stakeholders, including the President, VP Marketing, sales leadership, as well as engineering and operational leaders.
• Identify leads in attractive segments, engage with the leads with insightful content, and develop the leads into high quality opportunities to fill the sales funnel.
• Plan long term content strategy to build evergreen assets and positioning, as well as adjust on a weekly or daily basis to stay relevant with market news and changes.
• Plan for optimal content according to the industry calendar for the e-Mobility segment.
• Enhance the ATS Industrial Automation brand, its relevance and the ways in which e-mobility prospects and customers engage with us.
• Champion e-Mobility thought leadership creation from idea and development to execution and promotion using internal and external resources such as writers, designers, social media specialists, and others.
• Synthesize market trends and insights from multiple sources: market data and research, primary customer interactions, and other observations and conversations with key stakeholders.
• Develop and maintain relationships & presence with commercial team, key customers, industry associations and events to keep a pulse on the market.
• Learn and employ the ATS Business Model (ABM) to deliver results according to established KPIs that prove impact.