Marketing Manager

at  Franklin Electric Australia Pty Ltd

DESCRIPTION

We are looking for a Marketing Manager to join us based in Dandenong Sth, VIC. You will report to our National Sales Manager & have a solid history within an industrial Marketing Role and have a willingness to learn the business and their product portfolio to assist brand recognition, Planning campaigns, product information management & build stronger branding within our current customer base.
To excel in this position, previous experience in a marketing role within a technical product or industrial background is preferred.

SKILLS, KNOWLEDGE AND EXPERTISE

• Experience in Industrial marketing with a proven track record.
• Excellent time management and organization abilities
• Excellent written and verbal communication skills, capable of building relationships and collaborating effectively across teams.
• Ability to work effectively under limited or no supervision.
• High attention to detail.
• Perform market research and analysis.
• Edit and proofread all content prior to publishing and posting.

• Assist in developing and refining marketing strategies with upper management.
• Plan, create, execute, and oversee marketing campaigns across various channels, including email, Magazine, social media, and digital advertising.
• Regularly review and analyze the performance of marketing activities, using data to make informed decisions and adjustments.
• Create & Maintain Customer Pricelists.
• Manage and Update Webpages.
• Manage, Maintain and Create effective brochures, Flyers & Catalogues.
• Management of Trade shows, expo & Agricultural field days.
• Create and Manage Point of sale and Collateral promotional items.