At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey. By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed. We champion you because when you succeed, we do too. Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve. We enable your best to power our future.
When you see an ad on TV, a sponsored post in your social media newsfeed, a billboard from the highway, or price discount on the shelf, do you ever wonder how the advertiser decided to place those ads, and whether they actually work to drive purchases? At Nielsen, you can help advertisers understand the answers to these crucial business questions and help guide leading advertiser’s strategies. Globally ~$600B is spent on advertising, our team’s mission is to measure & improve the efficiency of every single dollar of our client’s ad budget through our leading market research solutions.
As a member of Nielsen’s Marketing Mix practice, you will work with leading advertisers, media agencies and media owners to help assess the effectiveness of their marketing in driving sales and in optimizing their marketing budget for the future. You will become an expert in our industry-leading Marketing Mix solution.
The Marketing Mix Graduate Client Consultant will become an expert in all the marketing mix delivery process end to end: collecting, organizing and reviewing big sets of data for further analyses, interacting with different teams during statistical modeling and translating model results into stories and actionable insights for clients. The ideal candidate should have great attention to detail, be accountable for own tasks, a team worker and have an opinion.

IN THIS ROLE YOU WILL

• Develop analysis of marketing mix modeling and create presentation of deliverables, typically multiple studies at the same time.
• Understand client needs and how marketing mix fits in with their goals
• Design the analytical flow in all projects, in order to guarantee a fluid storyline, validating hypothesis and delivering actionable answers to the client business questions
• Manage own projects and execution guaranteeing quality in terms of deliverables and timeline compliance.
• Communicate simple and complex issues with both internal and external clients.

FOR THIS ROLE WE ARE LOOKING FOR INDIVIDUALS WITH

• Bachelor’s degree in Statistics, Economics, Engineering, Marketing & Advertising or equivalent experience.
• Advanced MS Excel and PowerPoint skills.
• Communication skills – proficiency in both verbal and written English.
• Critical Thinking, Analytical Skills and Problem Solving.
  Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
  

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