Marketing Operations Specialist

at  University of California San Francisco

The Marketing Operations Specialist works under general direction of the Associate Director of Campus Life Services Strategic Marketing and Communications team. This position provides centralized management and ownership of the day-to-day operations and workflows of Campus Life Services Marketing including end-to-end project management and quality control, primary client communications and contact, daily marketing operations (planning, scheduling, job tracking and trafficking, project updates and milestones, editorial support, brand guardianship), as well as some data analysis (tracking of effectiveness, efficiency, and engagement measures) and customer research.
This position reports to the Associate Director, Strategic Marketing and Communications, and partners closely with Documents & Media (the Marketing production partners), CLS business managers, and UCSF Health Patient Communications Committee to ensure projects are produced effectively in a timely manner, on budget, in alignment with goals, and consistent with the UCSF and UCSF Health visual and editorial brand.
Additionally, the Marketing Operations Specialist will provide assistance with copywriting, editing, and proofreading for UCSF Health patient communications in various media including but not limited to MyChart messages, flyers, posters, patient emails or other patient-facing communications; and support copyediting and proofreading for CLS projects as assigned to ensure quality control. Familiarity and demonstrated experience with the following is preferred: project management software such as Asana or Divvy HQ; design software such as Adobe Suite; Filemaker Pro, and general business software Microsoft Office Suite.
**Note: This Full-time role is eligible to work remote.

DEPARTMENT DESCRIPTION

CLS Marketing and Communications department – This group provides marketing leadership for the diverse business and services lines of Campus Life Services. In our current services portfolio, we provide marketing and communication strategies, copywriting, and PR editorial services across multiple platforms: websites, social media, digital signage, the official UCSF mobile app, and E-mail marketing. We rely on CLS Documents & Media for design and production services. Additionally, we may partner with other UCSF groups to provide consultation and/or communication strategies on UCSF-wide projects or initiatives. We also partner – and provide content to – CLS Tech to support development and marketing of the official UCSF mobile app and other emerging digital platforms and services; and the development of analytics reports to measure marketing effectiveness.

REQUIRED QUALIFICATIONS

• Bachelor’s degree in related area and / or equivalent experience / training.
• 3+ years of combined marketing/production and customer service experience.
• Account Management and/or exceptional customer service experience
• Time and project management skills to effectively establish priorities and meet competing deadlines.
• Working knowledge of marketing principles.
• Experienced knowledge of Microsoft Office and Adobe Creative Suite.
• Thorough knowledge of applicable publishing software applications.
• Strong skills in originating and maintaining databases for desktop publishing and image storage.
• Strong skills to effectively produce visual materials that meet and satisfy the needs of the client.
• Strong skills in collaboration to best meet project goals and objectives of clients.
• Ability to handle small to large multiple projects simultaneously.
• Copyediting, copywriting, proofreading.
• Strong skills in interpersonal communications to interact effectively with a variety of clients, support staff and vendors.

PREFERRED QUALIFICATIONS

N/A

Please refer the Job description for details