Marketing Services Manager

at  The Chickasaw Nation

SAVE

Description
We are currently looking for a Full Time Marketing Services Manager to join our Lakecrest Marketing Srvs team located at the Lakecrest Hotel and Casino

SUMMARY:

Marketing Services Manager for Lakecrest casino

SKILLS:

Essential:

• Basic Computer skills
• Complete level 1 Core Leadership Training within 12 mos
• Excellent Microsoft Office skills
• Must be able to operate related office equipment
• Accurately type 35 words per minute

EXPERIENCE:

Essential:

• 5 years directly related experience

EDUCATION:

Essential:

• High School, GED or Equivalent

Nonessential:

• Some College

• Provides first class customer service - courteous and helpful to all internal and external customer types
• Greets and engages with a smile
• Determines and meets needs
• Seeks positive experience and outcomes
• Answers questions in a courteous and professional manner
• Partners with internal and external services as needed to ensure appropriate referral is made
• Completes all training and development requirements and participates in continuing education opportunities
• Works in a collaborative and supportive manner to support the productivity and safety of the work area, team members and customers of all types
• Shares responsibilities for maintaining adequate supplies and equipment
• Maintains general upkeep of work area and maintains a safe environment
• Observes and addresses potential environmental hazards and risks
• Maintains and promotes professionalism
• Punctual and consistent in meeting start time, work schedule, attendance and other assigned work time metrics
• Adheres to Chickasaw Nation dress code standards
• May provide break coverage for others as assigned
• May augment staff in other areas as needed based on staffing and needs ratio in regularly assigned unit
• Maintain knowledge of and follow all laws, rules, regulations, policies and SOPs for assigned area, e.g. MICS, TICS, hospital standards, health codes, food sanitation, accounting principles, etc.
• Maintains files, logs, and records
• Maintains confidentiality, security, and integrity of data and information
• Ensures employees and resources complete assigned training and development
• Maintain knowledge of and enforce all laws, rules, regulations, policies and SOPs for assigned area, e.g. MICS, TICS, hospital standards, health codes, food sanitation, accounting principles, etc.
• Prepares weekly reports
• Mentors, coaches, develops and assists in training in assigned area
• Assigns, reviews, monitors and ensures performance of assigned staff for area of responsibility
• Participates in candidate selection process
• Assigns tasks and responsibilities of assigned staff
• Reviews and documents work effectiveness of assigned staff
• Coaches and corrects assigned staff through performance deficiencies
• Observes and documents work behaviors of assigned staff
• Ensures cooperative and respectful work relationship of assigned staff including interpersonal training and resolving internal issues
• Ensures compliance with all laws, rules, regulations, policies, procedures and guidelines for assigned work area
• May be required to act as Manager on Duty in the absence of the manager to ensure all operational standards are maintained
• Interviews and selects job candidates
• Schedules staff based on worker availability and arrange for contingency staff based on business needs and/or guest satisfaction standards on designated shift and redirects the labor force according to changing activity during a shift
• Oversees job functions, development and job performance, including but not limited to, annual evaluations, employee development and performance management
• Conducts hire, separation, and performance reviews of subordinates
• Engages in disciplinary processes when needed
• Communicates employee concerns to the next level supervision or management and participates in investigations while maintaining confidentiality; effectively resolves all minor concerns or complaints
• Assesses continuing education needs and develops opportunities for such education
• Oversees all promotional event rules and regulations in accordance with MICs and TICs and Chickasaw Nation Department of Commerce Gaming Commission procedures and standards
• In a timely manner, assists in resolving customer and employee complaints not resolvable by subordinates by listening, investigating and answering questions
• Partners with gaming vendors and electronic games department to promote pre-established electronic games and promotional giveaways; based on facility requirements, incumbent may write promotional rules on established previous rules and history as approved by the Gaming Commission as communicated by management
• Oversees the data entry, maintenance, linkage and downloads of direct mail extracts, promotional codes, blocks and groups within casino management systems ensuring pre- and post-promotional data is captured and forwarded to appropriate departments
• Provides facility management with information to complete pre- and post-performance for all casino events. Develops, analyzes and distributes daily, weekly, monthly and ad hoc reports by manipulating data that is extracted from the systems that show promotional success rates and other pertinent information, such as adjusted player tracking points
• Runs Win/Loss statements for patrons through data obtained from the system and entering into a standardized form and provides to appropriate levels of management
• Adjusts and merges duplicate accounts in the database as needed through running reports and audits in the system
• Acts as a super user for the facility and is available to staff to train, answer questions and give directions on system functionality
• Runs reports to audit department processes and to identify incorrect information and ensures all information is obtained
• Coordinates with third party vendors to supply names for marketing analysis and planned mailings to ensure promotion material is sent to targeted guests
• Oversees promotional events at the facility level
• Analyzes past promotional events in the casino-based management system to determine the profitability of each promotion based on knowledge of industry trends relating to gaming industry profit and loss analysis
• Ensures compliance with all laws, rules, regulations, policies, procedures and guidelines for assigned work area
• Audits Casino Management System System information for correctness based on MICs, TICs, gaming regulations, internal policies and procedures and revenue reporting regulations
• Determines necessary changes to Casino Database System to better reach existing and potential client base
• Measures the effectiveness of direct mail programs, promotions and special events, gaming / marketing trends by developing analytical tools, reports and designs for direct mail campaigns
• Provides recommendations for potential future promotions at the facility level
• Assists senior facility management with managing assigned budgets - preparation, forecasts, expense management, approvals, communications, reporting, etc.
• Analyzes new and current member acquisitions through established historical player metrics to exceed enrollment and increase rated play maximizing facility profits
• Communicates with staff on all upcoming events and casino promotions. Coordinates and dispenses information to facility and patrons on marketing programs
• Determines patron comps and rewards by analyzing historical rated play to develop initiatives and promotions that will increase loyalty and revenue for the facility
• All other duties as assigned