Marketing Specialist - [HubSpot / Marketo / Pardot] (R1988522)

at  STAFFKING PTE LTD

JOB SUMMARY:

• 5 Days Work
• Office Hours
• North East

JOB DESCRIPTION:

• Develop and execute comprehensive marketing strategies tailored to the IT sector, aiming to attract and retain clients.
• Collaborate cross-functionally to produce captivating content across various channels, including social media, email campaigns, blogs, and website updates.
• Implement funnel marketing tactics to optimize lead generation and conversion rates throughout the customer journey.
• Conduct market research and competitor analysis to pinpoint growth opportunities and areas for differentiation.
• Monitor and analyze key performance metrics to gauge the effectiveness of marketing efforts, offering data-driven insights for enhancement.
• Stay abreast of industry trends, AI advancements, and marketing best practices to inform strategy formulation.
• Assist in organizing and hosting events, webinars, and conferences to showcase IT solutions and thought leadership.
• Provide marketing support to sales teams through collateral creation, presentations, and other materials to enhance client engagement.
• Ensure brand consistency and integrity across all marketing communications and materials.
• Act as a brand ambassador, embodying the values and solutions of the company with professionalism and enthusiasm.

REQUIREMENTS:

• Possesses a Diploma/Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Possess a minimum of 3 years of experience in marketing roles, preferably within the technology industry.
• Demonstrate a strong grasp of funnel marketing principles and techniques, with a proven track record in driving lead generation and conversion.
• Familiarity with marketing automation tools like HubSpot, Marketo, or Pardot.
• Exhibit excellent written and verbal communication skills, adept at creating compelling content for diverse audiences.
• Possess an analytical mindset, proficient in data analysis and reporting tools such as Google Analytics and Salesforce.
• Have a genuine interest in technology and AI advancements, coupled with strong tech-savvy skills.
• Display creativity in developing innovative marketing strategies and solutions.
• Showcase strong project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.Collaborate effectively within a team, demonstrating a proactive and results-oriented approach to work.
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  To Apply, kindly click on the “APPLY NOW” button.
  We regret to inform that only shortlisted candidates will be contacted.

Please refer the Job description for details