Marketing Specialist

at  The Hospital Research Foundation Group

• Collaborate with passionate colleagues in a supportive and fulfilling work environment
• Enjoy the benefits of a hybrid work environment, allowing for a healthy work-life balance
• Generous salary packaging options
  The Hospital Research Foundation (THRF) Group is seeking an experienced and purpose-driven individual to join our growing team. This is a fantastic opportunity to utilise your marketing and communication skills to be our supporter journey specialist.

ABOUT THRF GROUP

THRF Group is an impactful and dynamic profit for purpose organisation, with national and international impact. Our purpose is simple – together, fight for better health and wellbeing for our community through life-changing medical research and improved healthcare.
Our marketing team is a passionate, purpose-driven group dedicated to amplifying our mission and making a real difference. We manage all fundraising communications across our 12 charity brands, crafting compelling copy, creative campaigns, and strategic media outreach. We’re in a period of massive growth and expansion, offering incredible opportunities for learning and development.

We’re looking for individuals who possess:

• Proven experience in marketing communications and retention
• Excellent storytelling abilities and the power to evoke emotion
• A deep understanding of our cause and the communities we serve
• Strong collaboration and communication skills
• The ability to multitask and maximise impact
• The ability to thrive in a mission-focused, results-oriented environment.

Reporting to the Campaigns Lead this role is responsible for:

• Devise and execute comprehensive strategies focused on enhancing donor loyalty and securing ongoing support.
• Implement initiatives to boost revenue from donors and maximise the lifetime value of regular supporters.
• Develop and execute targeted programs to actively engage individuals utilising our services, ensuring their satisfaction and fostering long-term relationships.
• Craft compelling copy and narratives tailored to different audience segments, taking them on meaningful journeys that inspire action and support.
• Lead efforts to encourage donations from new donors and reactivate lapsing supporters.
• Plan and conduct surveys to gather valuable insights from supporters across charity brands.
• Continually learn and implement best practices in marketing automation to optimise donor engagement.

If this opportunity ignites excitement for you, check out the detailed Position Description for more information.