Marketing Specialist - Tradeshows/Events

at  Standard Biotools

Would you like to join an innovative team driven by a bold vision – unleashing tools to accelerate breakthroughs in human health?
Would you like to join an innovative team creating technology to power groundbreaking insights in academic, clinical, pharma and biotech research?
It is an extraordinary time for Standard BioTools. Our technology is empowering customers to improve life through comprehensive health insight. We invite you to join a leading provider of indispensable life sciences tools that is accelerating global research on multiple frontiers of human health.

At Standard BioTools, we are building a positive culture where our people can do the best work of their careers, informed, and influenced by our core behaviors:

• Keep customers front and center in all of our work
• Be accountable and deliver on commitments
• Drive continuous improvement

• Be collaborative and work as one team: fostering communications in a

  learning, coaching, and helpful environment
  Standard BioTools is looking for a Marketing Specialist- Tradeshows/Events that will be responsible for ensuring the planning, coordination, and execution of tradeshows and conventions as a key marketing channel. Key focus areas: corporate tradeshows, user groups, seminars, and symposia. This responsibility also includes liaison with speaker programs, and relevant internal organizations such as Marketing, R&D, Clinical R&D, Global Scientific Engagement (GSE), and Sales.

Description:

• Lead the execution and planning of in-person events to include partnering with Digital Marketing, Product Marketing teams, and additional cross functional stakeholders; Works with Product Marketing, Clinical, and R&D teams to identify speaker/presenter, and abstract opportunities
• Support/manage corporate event strategy and supporting annual calendar; partners with Product Marketing
• Manage pre and post event planning meetings and communications
• Establish/refine event playbooks and operating mechanisms
• Manage vendor relationships as required to include logistics and storage
• Partner with marketing analytics team to identify areas of success and improvement
• Managing printing and shipment of collateral, giveaways, and booth
• Manages/co-manages tradeshow budget

Minimum Qualifications:

• At 3+ years’ experience in Event Management within the life sciences, healthcare, medical device or diagnostics industries
• 3+ years experience in marketing with a strong understanding of marketing channels and strategies
• Vendor management
• Budget management
• Working with VP and c-suite stakeholders

Required Skills:

• Proven leadership, organizational, and communication skills, both oral and written
• Ability to manage cross-functional stakeholders to drive a harmonized events program
• Excellent quantitative skills
• Excellent time management and project management skills
• Ability to achieve defined objectives with minimum supervision
• Valid passport and ability to travel (25% - 50%) as required
• Ability to work in a fast-paced environment independently

Work Environment:
This role requires frequent domestic travel to support onsite exhibit operations, and may include some international travel
The Company is committed to providing an inclusive and barrier free recruitment process to applicants with accessibility needs in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act (AODA). If you require an accommodation during this process, please inform The Company of your requirements. We are an equal opportunity employer.
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Please refer the Job description for details